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The Ultimate Sales Guide to Selling The Right Way by Jeffrey A Watters at Abbey's Bookshop,
The Ultimate Sales Guide to Selling The Right Way
— —
Jeffrey A Watters

The Ultimate Sales Guide to Selling The Right Way

Jeffrey A Watters

$27.95   $25.19

Paperback

Not in-store but you can order this
How long will it take?
English
Ultimate Guide Press
14 January 2026
Sales & marketing management
Are you tired of feeling like a pushy salesperson?
You know the feeling-that knot in your stomach when you're supposed to ""close hard,"" use manipulative tactics, or pressure someone into buying. Traditional sales training tells you to overcome objections, create urgency through fear, and treat every conversation like a battle to be won. But deep down, you know there's a better way.

The Ultimate Sales Guide to Selling the Right Way is your roadmap to a more authentic, effective approach to sales-one that builds genuine relationships instead of burning bridges.

This isn't another book filled with aggressive scripts and outdated techniques. Instead, you'll discover a human-centered, psychology-based framework that transforms how you connect with prospects and clients. You'll learn why people really buy, how to have conversations that feel natural (not forced), and how to build the kind of trust that turns one-time buyers into lifelong advocates.

Inside, you'll gain:

- Practical frameworks you can implement immediately-no fluff, just actionable strategies that work in real-world situations

- The psychology of persuasion that helps you understand what truly motivates buying decisions (hint: it's not what most sales trainers teach)

- Authentic trust-building techniques that make prospects actually want to work with you

- Conversation skills that turn awkward pitches into engaging dialogues where both parties feel heard and valued

Whether you're a sales professional looking to hit your targets without compromising your integrity, an entrepreneur building your business, a consultant winning new clients, or anyone whose income depends on meaningful conversations-this book will change how you approach every interaction.

Stop selling the hard way. Start selling the right way.

Your next breakthrough conversation is waiting. Get your copy today and discover what's possible when you align effective sales techniques with genuine human connection.
By:  
Imprint:   Ultimate Guide Press
Dimensions:   Height: 229mm,  Width: 152mm,  Spine: 13mm
Weight:   331g
ISBN:   9798295553851
Pages:   244
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Paperback
Publisher's Status:   Active

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