Secrets of Question-Based Selling: How the Most Powerful Tool in Business Can Double Your Sales Results...

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Thomas Freese

Secrets of Question-Based Selling

How the Most Powerful Tool in Business Can Double Your Sales Results

Thomas Freese

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Paperback

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QTY:

English

Sourcebooks, Inc
05 November 2013

Business communication & presentation; Sales & marketing

A timeless classic in the business category, fully updated to address the newest sales trends

For nearly fifteen years, The Secrets of Question Based

Selling has been helping great salespeople live you deliver big results. It's

commonsense approach has become a classic, must-have tool that demonstrates how

asking the right questions at the right time accurately identifies your

customer's needs.

But consumer behavior and sales techniques change as rapidly

as technology-and there are countless contradictory sales training programs

promising results. Knowing where you should turn to for success can be

confusing. Now fully revised and updated, The Secrets of Question Based Selling provides a step-by-step, easy-to-follow program that focuses specifically on

sales effectiveness-identifying the strategies and techniques that will

increase your probability of success.

How you sell has become more important than the product.

With this hands-on guide, you will learn to-

Penetrate more accounts

Overcome customer skepticism

Establish more credibility sooner

Generate more return calls

Motivate different types of buyers

Develop more internal champions

Close more sales...faster

And much, much more

By: Thomas Freese
Imprint: Sourcebooks, Inc
Country of Publication: United States
Edition: 2nd Revised edition
Dimensions: Height: 230mm, Width: 155mm, Spine: 20mm
Weight: 560g
ISBN: 9781402287527
ISBN 10: 1402287526
Pages: 352
Publication Date: 05 November 2013
Audience: Professional and scholarly , Undergraduate
Format: Paperback
Publisher's Status: Active

Thomas A. Freese, a five-time bestselling author, is the founder and president of QBS Research, Inc. Tom developed and delivers Question-Based Selling courses to sales organizations all over the world, including companies like Microsoft, Merrill Lynch, IBM, Symantec, Mayo Medical Laboratories, HP, Dell, and Cisco.