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Million Dollar Weekend
The Surprisingly Simple Way to Launch...
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Starting a Business (3 books in...
The Complete Guide to Launch and...
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Alchemy
The Dark Art and Curious Science...
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Better Brand Health
Measures and Metrics for a How Brands...
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Making Shift Happen
Designing for Successful Environmental...
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Biology Bias
The Real Reasons Behind Our Decisions...
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Doing Marketing Research
Alternative Methods for Market Sensing...
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Appraisal and the Transcreation...
Persuasion in Chinese and English...
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Peopling Marketing, Organization,...
Interactionist Studies in Marketing...
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Aaker on Branding
The Playbook to Building Strong...
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AI Marketing
The Magic That Unites the World...
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Business Analytics Value Chain
Text and Cases
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Consuming Atmospheres
Designing, Experiencing, and Researching...
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Marketing Ethics and Consumer Society...
Practising Inclusive, Responsible...
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Doing Marketing Research
Alternative Methods for Market Sensing...
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$368
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Consumer Engagement in the Cultural...
Museums and Science Centres
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Digital Ownership and Consumption...
Visions of Web3 and The NFT Experiment...
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Business Analytics Value Chain
Text and Cases
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Market-Oriented Disinformation Research...
Digital Advertising, Disinformation...
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Marketing Theory
Philosophy of Science Controversies...
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Marketing Theory
The Nature and Scope of Marketing...
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Macromarketing, Ethics, and Social...
The Research Tradition Period
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Marketing Management and Strategy...
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