Erin McGoff is an award-winning filmmaker and content creator-known as the \""internet's big sister\"" through her AdviceWithErin branding. McGoff has built a significant online presence with millions of followers, delivering candid career and life advice for Gen Z and Millennials. She received a Pulitzer Fellowship in 2017 and was named a Forbes 30 Under 30 recipient in 2025. Her impact has been recognized by publications like the New York Times, Washington Post, Wall Street Journal, Business Insider, and others, and she is currently a contributor to CNBC. McGoff lives in Washington, D.C., with an occasional trip up to her cabin in the Catskills she custom-built, with her husband, Michael, and dog Olive.
“If you work, and you talk, you need this book.” -- Jefferson Fisher, bestselling author of 'The Next Conversation' “Erin offers practical wisdom to guide young professionals to speak with confidence and land their dream job. Read this book today to demystify what works in the workplace.” -- Arthur C. Brooks, Harvard professor and #1 New York Times bestselling author ""There is a secret language of work, and Erin knows the code.” -- Vanessa Van Edwards, bestselling author and founder of Science of People “Readers will wish they could take Erin to every interview and meeting they have—and with the practical wisdom they'll gain from this book, they can. A must-read for every young adult trying to demystify the brand new world of work.” -- Meg Jay, PhD, author of The Defining Decade and The Twentysomething Treatment “Knowing the hidden rules and expectations behind interviewing, negotiating, and presenting yourself well can catapult you into new opportunities and adventures.” -- Matt Abrahams, author of Think Faster, Talk Smarter and host of the podcast Think Fast Talk Smart