The Innovation Navigator returns with a revised edition and a fresh look at the shifting landscape of modern innovation.
also features updated and illustrative case studies of companies such as Microsoft, Ford, Merck, and OpenAI. This updated edition provides practical frameworks for applying AI across the original four key innovation modes
specialist, venture, community, and network
and offers insights on adopting multimodal strategies to stay ahead in today's competitive environment. Whether you're a corporate leader or a novice entrepreneur, this book will equip you with the tools to navigate the challenges of AI-driven digital transformation and seize new opportunities in a powerfully evolving market.
By:
Tucker Marion,
Sebastian Fixson
Imprint: University of Toronto Press
Country of Publication: Canada
Dimensions:
Height: 229mm,
Width: 152mm,
Spine: 25mm
Weight: 1g
ISBN: 9781487571214
ISBN 10: 1487571216
Pages: 277
Publication Date: 15 September 2025
Audience:
College/higher education
,
Professional and scholarly
,
Primary
,
Undergraduate
Format: Paperback
Publisher's Status: Forthcoming
Foreword Prologue 1. The Calm Waters of the Past: Managing Innovation in Organizations in the 20th Century 2. Technological and Social Change Create the “Perfect Storm” for Innovation 3. AI: Innovation’s Supercharger 4. The Four Modes of Innovation in the AI Era 5. The Specialist Mode 6. The Venture Mode 7. The Community Mode 8. The Network Mode 9. The Multimodal Organization 10. Rethinking KPIs in the Age of AI 11. Implementation, Trust, and Skill Development in the Age of AI 12. Concluding Thoughts and Shanties
Tucker J. Marion is an associate professor of innovation and new product development at the D’Amore-McKim School of Business, Entrepreneurship & Innovation Group at Northeastern University Sebastian Fixson is the associate dean of Academic Programs and Innovation at the F.W. Olin Graduate School of Business and a professor of Innovation and Design at Babson College.