LOW FLAT RATE AUST-WIDE $9.90 DELIVERY INFO

Close Notification

Your cart does not contain any items

Locally-Made Pasta or Imported Pasta: Market Status & Factors Affecting Consumer Preference in Locally-made and Imported Pasta by Minosh Dilshan at Abbey's Bookshop,
Locally-Made Pasta or Imported Pasta: Market Status & Factors Affecting Consumer Preference in Locally-made...
— —
Minosh Dilshan

Locally-Made Pasta or Imported Pasta

Market Status & Factors Affecting Consumer Preference in Locally-made and Imported Pasta

Minosh Dilshan

$71.95   $60.77

Paperback

Not in-store but you can order this
How long will it take?
English
Eliva Press
16 March 2024
Sales & marketing
The unavoidable phenomena of globalization is making the entire planet into a single market. In addition to lowering barriers to international trade and facilitating the flow of information and knowledge, globalization has also caused the world to shrink as it has linked individuals from various cultural backgrounds and made the world a truly global community. As the world becomes a single market, globalization has played a significant role in empowering businesses all over the world to expand their operations into foreign markets and leave behind their closed-off home markets. Goods and services are now confidently sold on a global scale. National borders are becoming less important as a result of this circumstance. Furthermore, this scenario finally led to a sharp rise in worldwide rivalry, which is putting local market-focused businesses at a disadvantage and causing them to progressively lose the competitive edge they have worked so hard to get. From the perspective of the consumer, various customer categories appear to have diverse responses to the dominance of multinational brands. It appears that some consumers cherish and revere global brands and perceive them as status symbols. However, some consumers may believe that multinational corporations are erasing national identities by imposing Western cultures on our society and endangering regional distinctiveness. The book at the habits of different customer types who use the same product, both locally produced and imported from other countries.
By:  
Imprint:   Eliva Press
Dimensions:   Height: 229mm,  Width: 152mm,  Spine: 3mm
Weight:   86g
ISBN:   9789999316316
ISBN 10:   999931631X
Pages:   56
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Paperback
Publisher's Status:   Active

See Also

Locally-Made Pasta or Imported Pasta: Market Status & Factors Affecting Consumer Preference in Locally-made and Imported Pasta

Building a StoryBrand

Clarify Your Message So Customers...

Donald Miller

Hardback

$39.99 

Not in-store but you can order this

ADD +
Locally-Made Pasta or Imported Pasta: Market Status & Factors Affecting Consumer Preference in Locally-made and Imported Pasta

Built to Fail

The Inside Story of Blockbuster's...

Alan Payne

Paperback

$31.95  $25

Not in-store but you can order this

ADD +
Locally-Made Pasta or Imported Pasta: Market Status & Factors Affecting Consumer Preference in Locally-made and Imported Pasta

How Brands Grow 2 Revised Edition...

Including Emerging Markets, Services,...

Jenni Romaniuk (Research Professor...

Hardback

$59.95 

Not in-store but you can order this

ADD +
Locally-Made Pasta or Imported Pasta: Market Status & Factors Affecting Consumer Preference in Locally-made and Imported Pasta

This is Marketing

You Can’t Be Seen Until You Learn...

Seth Godin

Paperback

$35 

Not in-store but you can order this

ADD +
Locally-Made Pasta or Imported Pasta: Market Status & Factors Affecting Consumer Preference in Locally-made and Imported Pasta

Service Management and Marketing...

Competing in the Service Economy...

Jay Kandampully

Paperback

$73.99 

Not in-store but you can order this

ADD +
Locally-Made Pasta or Imported Pasta: Market Status & Factors Affecting Consumer Preference in Locally-made and Imported Pasta

Marketing Public Policy

Complexity, Hurts and Minefields...

Basskaran Nair (National University...

Paperback

$77.99 

Not in-store but you can order this

ADD +