How to Build a Billion-Dollar Business

On Purpose. For Profit. With Passion.

Radek Sali, Bernadette Schwerdt

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Paperback

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English

John Wiley & Sons Australia Ltd
16 February 2024

Business strategy; Entrepreneurship

The #1 AWARD WINNER of BEST ENTREPRENEURSHIP AND SMALL BUSINESS book at the Australian Business Book Awards

Discover the strategies and secrets behind a billion-dollar Australian success story

In How to Build a Billion-Dollar Business, former Swisse CEO Radek Sali unpacks how his unique approach to product, people, and branding took Swisse Wellness from an Australian favourite to a blockbuster brand that sold for $2.1 billion. At the heart of How to Build a Billion-Dollar Business is Radek’s passion for finding purpose in work. This book shares inspiring real-world strategies, stories, and insights on how to build a business that makes an astounding profit — but more than that, how to build a business that also does good.

A successful business is not just about profit: it’s about culture. Inside, you’ll learn how to develop a business plan, foster loyalty and innovation in your team, build a thriving workplace culture rooted in values, and attract and retain customers who believe in your product and your mission.

Build a culture of trust, openness, and respect — in your organisation as well as with your customer. Get timely and valuable insights on what it means to build a flexible business and a sustainable, responsible brand. Learn how to drive growth and sales reach by connecting with customers and driving an aspirational product or service. Build a business that makes a real social or environmental difference in your community, one that gives back and supports growth and wellness for all.

From his early career days to his success as a serial entrepreneur and ethical investor, Radek Sali shares a blueprint for discovering what drives you and making your business goals a reality. How to Build a Billion-Dollar Business is a handbook for business owners everywhere, showing you how to succeed in creating positive change in your business and in the world.

By: Radek Sali
With: Bernadette Schwerdt
Imprint: John Wiley & Sons Australia Ltd
Country of Publication: Australia
Dimensions: Height: 229mm, Width: 150mm, Spine: 28mm
Weight: 363g
ISBN: 9781394216048
ISBN 10: 1394216041
Pages: 304
Publication Date: 16 February 2024
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active

RADEK SALI is a serial entrepreneur in the health and wellness sector and one of Australia’s most successful business people. He is also a founder and director of Light Warrior, a leading player in the impact fund sector.