What separates the CEOs that run hyper-growth companies from those running slow-growth ones? What do they do differently that matters? Victor Cheng deconstructs the management practices used by fast growing technology companies and adapts these practices for use in other industries. While most business books tout one new big idea that will magically solve all your problems, Extreme Revenue Growth provides a refreshingly different and practical approach, combining many cross- functional practices to create a blueprint for explosive growth. The big secret to growth isn't getting your strategic planning, sales, marketing, R&D, operations, or human resources right. The big secret is getting them all right at the same time. Optimize any one functional area for growth, and you get modest growth. Do it all at once, and you get a multiplier effect that triggers rapid growth. In Extreme Revenue Growth, you'll discover how.
By:
Victor Cheng Imprint: Innovation Press Dimensions:
Height: 216mm,
Width: 140mm,
Spine: 11mm
Weight: 240g ISBN:9780984183517 ISBN 10: 0984183515 Pages: 202 Publication Date:15 May 2010 Audience:
General/trade
,
ELT Advanced
Format:Paperback Publisher's Status: Active