Eat & Go 2: Branding and Design for Cafés, Restaurants, Drink Shops, Dessert Shops & Bakeries

— —

Shaoqiang Wang

Eat & Go 2

Branding and Design for Cafés, Restaurants, Drink Shops, Dessert Shops & Bakeries

Shaoqiang Wang

$99

Hardback

Not in-store but you can order this
How long will it take?

Availability Information

We source books from suppliers in Australia and overseas. For books we don't currently have in stock, the time it takes to get them from our suppliers can vary widely - from a few days to a few months - so we check each book with each supplier to determine the expected time it will take to be supplied to us.

We then advise you accordingly. If the time taken to get any book is too long for you, you can let us know and we will cancel or adjust your order, and refund as required.

To find out the anticipated arrival time for specific items prior to ordering, please contact us by phone or email:

Phone +61 2 9264 3111, or 1800 4 BOOKS (1800 4 26657) if outside Sydney:
option 1 Abbey's Bookshop (Crime, History, Science, Kids & more) • info@abbeys.com.au
option 2 Language Book Centre (ESL & Foreign Languages) • language@abbeys.com.au
option 3 Galaxy Bookshop (Sci-fi, Fantasy, Romance, Graphic Novels) • sf@galaxybooks.com.au

QTY:

English

Hoaki
01 August 2022

A showcase of the most innovative and successful graphic design and brand identity projects for cafés, restaurants, bars, dessert shops and bakeries

This book, the second volume of the previous successful title Eat & Go, showcase the most recent, innovative and successful graphic design and brand identity international projects for cafés, restaurants, bars, dessert shops and bakeries.

In today's information-saturated world, food and drink establishments need not only to offer high-quality products, but also a unique visual identity, graphic design that stands out from the rest and good communication ideas. For these companies, unique branding starts with basic elements such as a logo, slogan, font, and colour scheme, and is finally reflected in the product, packaging and related design. This book focuses on graphic design, showing how the unique visual identity of the food industry can help companies attract consumers and achieve success, providing inspiration for graphic and shop designers and entrepreneurs in this area of business. It includes case studies and a wealth of examples.

AUTHOR: Wang Shaoqiang is a professor at the Guangzhou Academy of Fine Arts (China) and Doctoral Supervisor at the College of Arts and Humanities of the Macau University of Science and Technology. He is a prolific editor whose titles focus on design, art and lifestyle. He is also the editor of Design 360° magazine and Asia-Pacific Design yearbook. He has been invited to lecture at numerous universities, design academies and organisations, and he has been a jury member for China's most prestigious design and illustration awards.

SELLING POINTS: .

A showcase of the most innovative and successful graphic design and brand identity projects for food and drink companies .

A creative, inspirational book for graphic and shop designers, publicists and entrepreneurs in the industry .

Containing case studies and tips and tricks, this book is full of ideas regarding visual identity and graphic design projects

400 colour illustrations

Edited by: Shaoqiang Wang
Imprint: Hoaki
Country of Publication: Spain
Dimensions: Height: 279mm, Width: 203mm,
ISBN: 9788417656614
ISBN 10: 8417656618
Pages: 240
Publication Date: 01 August 2022
Audience: General/trade , ELT Advanced
Format: Hardback
Publisher's Status: Unspecified

Wang Shaoqiang is a professor at the Guangzhou Academy of Fine Arts (China) and Doctoral Supervisor at the College of Arts and Humanities of the Macau University of Science and Technology. He is a prolific editor whose titles focus on design, art and lifestyle. He is also the editor of Design 360° magazine and Asia-Pacific Design yearbook. He has been invited to lecture at numerous universities, design academies and organizations, and he has been a jury member for China’s most prestigious design and illustration awards.