'An amazing yarn' Sydney Morning Herald
Today Vegemite is recognised around the world, but when the salty black paste was first produced in 1923 the public wasn't interested. In fact, it took another 15 years and a world war before we embraced it.
Vegemite shares the fascinating tale of Cyril Callister, the man who invented what would become Australia's most beloved consumer product, along with the story of its rocky road to acceptance. Spanning the Gold Rush, the Depression and two world wars, it opens a window on the evolution of modern Australia.
Published to coincide with Vegemite's 100th anniversary, this revised edition features a collection of photographs, a new introduction and an epilogue that shares the little-known story of how Vegemite returned to Australian hands in 2017.
Vegemite is a great Australian story of overcoming the odds, and of how extraordinary things can happen to (almost) ordinary people.
By:
Jamie Callister
Imprint: Murdoch Books
Country of Publication: Australia
Dimensions:
Height: 234mm,
Width: 153mm,
Weight: 285g
ISBN: 9781922616630
ISBN 10: 192261663X
Pages: 232
Publication Date: 02 May 2023
Audience:
General/trade
,
ELT Advanced
Format: Paperback
Publisher's Status: Active
Introduction The Age of Discovery The Devil's Porridge Love and War Cyril and Fred Inventing an Icon The Big Cheese Pioneers, Pigeons and Parwill The Wider World The Doc Modern Science Boiling Point Up in the Air Fighting Men, Fighting Fit The Kid and the Wolf Epilogue Sources Acknowledgements Index
Jamie Callister went to school and university in Melbourne before travelling and working around Australia and overseas. On his return he moved to Queensland where he worked in television media, advertising and the building industry. More recently he has taught English as a second language. Jamie has three adult children and lives in south-east Queensland with his wife Libby, a journalist. He is currently finishing his second book.
