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Transforming the Service Sector With New Technology

Varinder Singh Rana Gaurav Bathla Ashish Raina Divoy Chhabra

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English
Business Science Reference
07 May 2025
Technology can impact the service sector in a variety of ways. It can be used to transform a number of service-related businesses, including hospitality, tourism, banking, healthcare, and others. Businesses navigating the rapidly changing landscape of services and technology can benefit from it by using emerging technology to create new services or improve existing ones. With the rapid rise in technology, the regulatory landscape is changing, requiring additional changes to ensure responsible innovation and protect consumers' interests. Transforming the Service Sector with New Technology strives to stimulate innovation, aid in strategic decision-making, and benefit service industries as a whole. It provides valuable information about how technology is impacting and transforming the services sector and insights in responsibly regulating it. Covering topics such as customer engagement, recovery strategies, and technology-driven product placement, this book is an excellent resource for industry decision makers, Industrialists, hospitality professionals, entrepreneurs, policymakers, scholars, academicians, professionals, and more.
Edited by:   , , ,
Imprint:   Business Science Reference
Country of Publication:   United States
Dimensions:   Height: 279mm,  Width: 216mm, 
ISBN:   9798369374481
Pages:   636
Publication Date:  
Audience:   College/higher education ,  Professional and scholarly ,  Primary ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active

Varinder Singh Rana is presently working as Department Chair of Hospitality and Tourism Management at City University Ajman, Ajman, UAE. He received his Doctorate (Ph.D.) in Hospitality from Amity University, Noida, and completed his post-graduation in Hotel Management and Catering Technology from St Peters University, Chennai. He obtained his Bachelor’s in Hotel Management from Bangalore University in 2001. He has over 21 years of experience in Academia and Industry. He has provided his services to CT University, GNA University, Lovely Professional University, Punjab Tourism Development Corporation, and various reputed hotels. He has 12 National records in the Limca Book of Records. He is a member of the Board of Management and the Board of Studies of various Universities. He has authored 12 books and 32 research papers in International Journals. He has a vast experience in research and he has organized more than 20 International conferences. He has been invited as a keynote speaker, session chair, and panelist in more than 50 research conferences and seminars. He is a member of the editorial board of five International and three National Journals. He is a certified hospitality educator from American Hotel and Lodging Education Institute. He is the General Secretary of the Chefs Association of Five Rivers which is the nodal body of the Indian Federation of Culinary Associations (IFCA). He served as head chef to the honorable President of India and the President of the Republic of Afghanistan during their visit to Punjab. He is a certified Master Trainer of the Food Safety and Standards Authority of India. He has been awarded by Phagwara Administration for outstanding professional work in 2017. He has been awarded the Best Culinary Educator award by the Indian Federation of Culinary Association (A Nodal Body of the Ministry of Tourism, Government of India). He grabbed Two Silver Medals and one Bronze medal for the Republic of India at the International Culinary Challenge, Uzbekistan where 22 countries participated. He has been associated with many projects of the Punjab Heritage and Tourism Promotion Board (PHTPB). |Dr Gaurav Bathla - Contributing Author|Dr. Gaurav Bathla is having over fourteen years of experience in Academia & Industry and presently working as Professor in School of Hotel Management, Airlines and Tourism at CT University Punjab. He has received his Doctorate (PhD) in Hotel Management and Tourism from GNA University, Punjab. Dr. Bathla has authored more than 30 research papers in Scopus Indexed, UGC Approved and Peer Review Journals. He has been associated with many universities and hotel management institutions for their curriculum development and examination system. Dr. Bathla is editorial / reviewer board member of more than 8 National & International Journals. He has also organized various conferences and Faculty Development Programs in the field of Hospitality and Tourism. Ashish Raina is presently working as Professor and Dean at CT University Ludhiana

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