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The Strategic Web Designer

How to Confidently Navigate the Web Design Process

Christopher Butler Butler



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How Design Books
19 September 2012
Expand your strategic capabilities and technological understanding! Your clients are looking for an expert--someone who understands rapidly changing technology and can provide strategic insight into their web projects from inception and development to launch and beyond. Are you that person? Today, designers are expected to provide a level of web expertise that extends far beyond just good design. The Strategic Web Designer provides you with a foundation that will allow you to keep your bearings in an industry filled with constant technological change. You'll learn to: Plan web projects Organize information in ways that make sense Understand analytics Optimize content for search engines and mobile technology And more! More than a book about building websites, The Strategic Web Designer is your guide to thinking about the web in a strategic and comprehensive manner. Be more than just a web designer--take charge of your web projects and make yourself invaluable to clients.
By:   Christopher Butler, Butler
Imprint:   How Design Books
Country of Publication:   United States
Dimensions:   Height: 229mm,  Width: 152mm,  Spine: 20mm
Weight:   249g
ISBN:   9781440315022
ISBN 10:   1440315027
Pages:   192
Publication Date:   19 September 2012
Audience:   General/trade ,  ELT Advanced
Format:   Paperback
Publisher's Status:   Active

Christopher Butler (Twitter: chrbutler) is vice president of Newfangled (, a web development firm on the cutting edge of modern digital marketing and technology. He's written extensively on the the current and future state of the web for Newfangled's own monthly newsletter and blog, as well as Print Magazine's Imprint blog and Smashing Magazine.

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