PRIZES to win! PROMOTIONS

Close Notification

Your cart does not contain any items

The Psychology of Marketing in the Modern Market: Marketing in the Modern Market by Noel Perez at Abbey's Bookshop,
The Psychology of Marketing in the Modern Market: Marketing in the Modern Market
— —
Noel Perez

The Psychology of Marketing in the Modern Market

Marketing in the Modern Market

Noel Perez

$58.95   $53.39

Paperback

Not in-store but you can order this
How long will it take?
English
Araxis Group
31 October 2025
Sales & marketing
""The Psychology of Marketing in the Modern Market: A Practical Guide for Small Businesses"" is your roadmap to understanding the human mind behind every buying decision. This expanded edition bridges psychology, marketing strategy, and real-world application-helping entrepreneurs, freelancers, and small business owners create marketing that truly connects, converts, and lasts.

Instead of chasing trends or burning through ad budgets, this guide shows you how to use timeless psychological principles to build trust, spark emotion, and inspire action. Each chapter breaks down complex concepts-like emotional triggers, social proof, pricing psychology, and storytelling-into clear, actionable tactics you can apply immediately to your website, social media, and branding.

You'll discover:

Why 95% of purchase decisions are subconscious-and how to reach that emotional level How to use color, design, and simplicity to shape first impressions The science behind scarcity, urgency, and the fear of missing out (FOMO) How stories transform customers into loyal fans The psychology of pricing and how to present irresistible offers Step-by-step templates and tools to create your own psychology-driven marketing plan

From understanding what drives consumer behavior to designing content that holds attention, this book empowers you to think like a marketer and a psychologist. Whether you're building your first campaign or refining your digital strategy, you'll learn how to attract customers authentically-without manipulation or massive budgets.

Ultimately, ""The Psychology of Marketing in the Modern Market"" teaches you one timeless truth:

""Marketing isn't about selling products-it's about understanding people.""Market with mind. Serve with heart. Build a brand that lasts.
By:  
Imprint:   Araxis Group
Dimensions:   Height: 229mm,  Width: 152mm,  Spine: 2mm
Weight:   64g
ISBN:   9798349632006
Pages:   28
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Paperback
Publisher's Status:   Active

See Also

The Psychology of Marketing in the Modern Market: Marketing in the Modern Market

Click Here

The Art and Science of Digital Marketing...

Alex Schultz

Paperback

$34.99 

In Stock 😊

ADD +
The Psychology of Marketing in the Modern Market: Marketing in the Modern Market

Lovemarks Effect

Mystery, Sensuality and Intimacy...

Kevin Roberts

Hardback

$46.95  $5

In Stock 😊

ADD +
The Psychology of Marketing in the Modern Market: Marketing in the Modern Market

E-commerce 2023–2024

business. technology. society.,...

Kenneth Laudon

Paperback

$173.95 

Not in-store but you can order this

ADD +
The Psychology of Marketing in the Modern Market: Marketing in the Modern Market

AI Lead Generation Blueprint

Find, Nurture, and Close Clients...

Joe Correa

Paperback

$51.95  $46.98

Not in-store but you can order this

ADD +
The Psychology of Marketing in the Modern Market: Marketing in the Modern Market

The Strategic Enemy

How to Build and Position a Brand...

Laura Ries

Hardback

$46.95 

Not in-store but you can order this

ADD +
The Psychology of Marketing in the Modern Market: Marketing in the Modern Market

AI Marketing 2.0

Advanced Growth Hacks, Predictive...

Joe Correa

Paperback

$54.95  $49.11

Not in-store but you can order this

ADD +