The Political Economy of Disney

The Cultural Capitalism of Hollywood

Alexandre Bohas

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Hardback

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English

Palgrave Macmillan
27 September 2016

Globalization; International economics; Political economy; Cinema industry

Series: International Political Economy Series

This book sheds new light on the socio-economic impact of multinational corporations. Combining Cultural Studies and International Political Economy, it provides a revealing analysis of the Walt Disney Company, and by extension the wider Hollywood studio system. It does so by examining the cultural and economic forces powering the industry's expansion, the 'civilisation' that Disney disseminates, and the various ways that societies beyond the USA have adopted facets of the Hollywood productions to which they are exposed. Identifying both the strengths and the weaknesses of these transnational firms, it demonstrates the significance of their contribution to American power and predominance.

By: Alexandre Bohas
Imprint: Palgrave Macmillan
Country of Publication: United Kingdom
Edition: 1st ed. 2016
Dimensions: Height: 210mm, Width: 148mm, Spine: 19mm
Weight: 4.149kg
ISBN: 9781137562371
ISBN 10: 1137562374
Series: International Political Economy Series
Pages: 224
Publication Date: 27 September 2016
Audience: College/higher education , Further / Higher Education
Format: Hardback
Publisher's Status: Active

Chapter 1. A capitalism of world entertainment.- Chapter 2. The rise of entertainment economy.- Chapter 3. A vulnerable civilisation of leisure.- Chapter 4. A shallow structuration of Hollywood narratives.- Conclusion.- Annexes.

Alexandre Bohas is a Lecturer at Université Paris 1 Panthéon-Sorbonne, France, and a specialist in International Political Economy. His research deals with cultural globalization, transnational companies and American power.