The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause

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Kivi Leroux Miller

The Nonprofit Marketing Guide

High-Impact, Low-Cost Ways to Build Support for Your Good Cause

Kivi Leroux Miller

$65.95

Paperback

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English

John Wiley & Sons Inc
16 March 2021

Sales & marketing; Non-profitmaking organisations

Grow your nonprofit with tried and tested online and offline marketing techniques In the newly revised second edition of The Nonprofit Marketing Guide, CEO and founder of Nonprofit Marketing Guide LLC, Kivi Leroux Miller, delivers a step-by-step walkthrough of how to create an online and offline marketing program that will grow and scale with your organization.

Written with the benefit of the author's ten years of survey data from thousands of nonprofits and experience coaching hundreds of communications pros on nonprofit marketing, the book offers practical and cost-effective strategies you can implement immediately. You'll discover:

How to create realistic marketing strategies and communications plans for nonprofits of any size How to build and engage of community of supporters around your organization How to create and deliver powerful messaging that inspires action Bonus templates and worksheets in an online workbook for readers Whether you have any marketing or communications experience of not, The Nonprofit Marketing Guide will also earn a place in the libraries of all stakeholders in nonprofits who seek ways to help their organization grow organically.

By: Kivi Leroux Miller
Imprint: John Wiley & Sons Inc
Country of Publication: United States
Edition: 2nd Edition
Dimensions: Height: 259mm, Width: 179mm, Spine: 20mm
Weight: 400g
ISBN: 9781119771036
ISBN 10: 111977103X
Pages: 272
Publication Date: 16 March 2021
Audience: Professional and scholarly , Undergraduate
Format: Paperback
Publisher's Status: Active

KIVI LEROUX MILLER is the founder and CEO of Nonprofit Marketing Guide LLC, which helps nonprofit communicators learn their jobs, love their work, and lead their teams. She is also a highly rated keynote, workshop, and webinar presenter and a certified executive coach.