The F*ckening

Name: The F*ckening
Price: 28.45 AUD
Availability: OutOfStock
ISBN: 9781637658765

A Sales Book About Grit, Second Edition

Valerie Lynn

$31.95 $28.45

Paperback

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English

Elite Voices
08 April 2026

Sales & marketing management

The F
*ckening: A Sales Book About Grit is not your average sales manual-it's a battle guide for surviving the chaos, rejection, and occasional corporate dumpster fires that come with a career in sales.

Written with raw honesty, grit, and a healthy dose of sarcasm, this book takes readers behind the polished facade of sales success and dives headfirst into the real work-the long hours, the road miles, the tough customers, and the moments when everything goes sideways.

Through personal stories, lessons learned the hard way, and unapologetic humor, author Valerie Lynn reveals how to navigate the unpredictable world of sales while keeping your integrity (and sanity) intact. Each chapter is packed with practical tools and relatable insight that help you sharpen your skills, understand your worth, and build a brand that commands respect.

You'll learn how to:

Build and protect your personal brand in industries where toughness is currency. Handle rejection, failure, and The F
*ckening-those moments when everything that can go wrong, does. Close deals with confidence and authenticity. Lead with grit, emotional intelligence, and humor. Climb the sales ladder without losing your footing-or your soul.

The F
*ckening is for every sales professional who's been told to ""stay positive"" while the world burns, every road warrior who's eaten dinner in their car between customer calls, and every gritty go-getter who refuses to quit.

By: Valerie Lynn
Imprint: Elite Voices
Edition: 2nd ed.
Dimensions: Height: 229mm, Width: 152mm, Spine: 11mm
Weight: 272g
ISBN: 9781637658765
ISBN 10: 1637658761
Pages: 200
Publication Date: 08 April 2026
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active

Valerie Lynn is an accomplished leader, entrepreneur, and unapologetically bold voice in the world of sales, marketing, and business leadership. With over two decades of experience across construction, manufacturing, mining, and metals, Valerie has built her career on one principle-grit gets results.As the founder of Jagged Edge Consulting LLC, Valerie partners with companies to transform how they sell, lead, and grow. Her consulting work focuses on aligning sales and marketing strategy, optimizing operations, and developing performance-driven teams that thrive under pressure. She has managed large territories, launched new products, and created sales systems that not only drive revenue but build lasting relationships.Her expertise spans strategic planning, business development, key account management, marketing strategy, and project execution, with a proven record of driving growth in complex, high-demand industries. Known for her direct communication style and sharp business acumen, Valerie brings authenticity and humor into every room she steps into-from boardrooms to job sites.Armed with an MBA in International Business and certifications in Project Management (PMP) and Human-Centered Design, Valerie blends strategic precision with real-world experience. She's as comfortable in steel-toe boots as she is in heels behind a podium, reminding audiences that leadership doesn't come from perfection-it comes from perseverance.

Reviews for The F*ckening: A Sales Book About Grit, Second Edition

Succeed in the unpredictable world of sales without losing your sanity! Valerie Lynn is back with a second edition of The F*ckening and it will earn the attention it demands. This book cuts like a knife through the ins and outs, the highs, the lows, and the very low points of a career in sales with sharp humor and a witty, intelligent perspective. It does so without breaking a key principle: the way to success is not glamorous, polished nor perfect, and to make it to the other side you will need humor, sarcasm, and a grounded personal identity that can withstand rejection, pressure and the all-too-common dumpster fires of the sales world. Author Valerie Lynn knows how to get through it and she's not here to coach readers with fashionable toxic positivity, but to tell the truth in a human, practical and funny way. She will see you through. Practical, funny and smart, The F*ckening is a must-read for every salesperson who has ever bluntly declared, ""F*ck it! I'm done!"" -Ann Collins, Book Reviewer