The Art of After-Sales Marketing

By:   Vladislav Dobrokhotov
Imprint:   Vladislav Dobrokhotov
Dimensions:   Height: 216mm,  Width: 140mm,  Spine: 8mm
Weight:   168g
ISBN:   9798223706250
Pages:   140
Publication Date:   07 August 2023
Audience:   General/trade ,  ELT Advanced
Format:   Paperback
Publisher's Status:   Active

Vladislav Dobrokhotov is a seasoned professional, highly acclaimed in Marketing and Customer Relations. A Liveryman of the Worshipful Company of Marketors, Vladislav's work embodies a deep understanding of market dynamics and customer retention strategies, critical components of the field. Currently serving as the Executive Director of The British & Commonwealth Chamber of Commerce in Finland, Vladislav excels in creating personalized experiences for his members. His unique approach, emphasizing emotional engagement, contributes to high member satisfaction and loyalty. In this role, Vladislav's work transcends traditional business boundaries, significantly impacting the international business community. Vladislav is also the founder of igreetu, an innovative digital eCard platform. This platform revolutionizes the after-sales process by providing an additional avenue for businesses to express gratitude, appreciate customer loyalty, and enhance brand image. With igreetu, Vladislav combines his understanding of customer psychology with technological innovation, offering an unmatched tool for businesses to enrich their customer relationships post-purchase. A champion of creating and nurturing lasting customer relationships, Vladislav's work is a testament to his commitment to after-sales marketing. His endeavors as an executive and an entrepreneur offer valuable insights for anyone looking to master the art of customer retention and loyalty.