Stop Selling Let Them Buy - The Personality Playbook

Philip Vivier

$37.95

Paperback

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English

Staten House
02 June 2025

Personnel & human resources management; Sales & marketing; Office & workplace

Summary
Details

What if the secret to better sales isn't selling at all?

In today's fast-moving, hyper-distracted world, traditional sales tactics are broken. Buyers don't want pressure. They want trust. They don't want to be ""closed."" They want to feel understood.

Stop Selling, Let Them Buy - The Personality Playbook is a bold new playbook for sales professionals, business leaders, and entrepreneurs who are ready to ditch tired techniques and start building real connection. Whether you're closing enterprise deals or handling your very first pitch, this book will transform the way you engage buyers.

Author and sales leader Philip Vivier introduces The Four Buyer Archetypes - the Supporter, the Driver, the Analyst, and the Connector - and shows you how to identify each type quickly and tailor your approach to match. No pressure. No gimmicks. Just genuine, trust-first conversations that lead to better outcomes for everyone.

You'll learn how to:

Spot decision-making personalities in emails, Zoom calls, and Slack messages Ask smarter questions that lower resistance and build rapport Follow up in a way that feels like a favor, not a push Use AI tools without losing your human touch Know when to walk away - and why it often leads to stronger long-term results

Whether you're in B2B sales, customer success, consulting, or entrepreneurship, this book offers a proven framework to help people say yes - because they feel seen, supported, and confident.

Forget the script. Build trust. Show up like a human.

If you're ready to stop selling and start connecting, Stop Selling, Let Them Buy - The Personality Playbook is your guide to leading with empathy - and closing with clarity.

By: Philip Vivier
Imprint: Staten House
Dimensions: Height: 229mm, Width: 152mm, Spine: 6mm
Weight: 163g
ISBN: 9798899656316
Pages: 84
Publication Date: 02 June 2025
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active

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Stop Selling Let Them Buy - The Personality Playbook

Philip Vivier

$37.95

Paperback

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