Paula Skaper is a Canadian business strategist, speaker, and author specializing in growth strategy, digital adoption, and AI integration for expertise-driven firms. Over three decades as an entrepreneur and advisor, she has guided organizations through recessions, globalization, and technological disruption with clarity and confidence. As CEO of 33Dolphins, Paula helps leaders rethink assumptions, realign strategies, and reinvent their businesses for future-ready growth. Her work draws on deep experience in strategic planning, marketing, and organizational design, with a pragmatic, human-centered approach to AI adoption. Paula is also a keynote speaker and workshop facilitator, known for her candid insights and ability to make complex ideas actionable. She lives in Vancouver, Canada, where she balances her professional work with writing, travel, and time with family.
Paula Skaper shows leaders how to turn chaos into clarity, confidence, and control. This book is direct, practical, and built for anyone serious about growth in uncertain times. David Newman, Author of Do It! Selling and Market Eminence Rethink, Realign, Reinvent is the kind of book leaders need right now. Paula has lived it, led through it, and it shows. She gets to the truth of what it takes to lead when everything around you is shifting. Angie Whitfield, CEO, Burnaby Board of Trade This isn't just a book about surviving chaos, it's about how to win because of it. More than theory, it's a battle-tested playbook for entrepreneurial leadership. Cathy Kuzel, CEO & founder, When Women Talk Paula Skaper doesn't pretend chaos can be avoided. She shows how to use it as fuel for growth. Rethink, Realign, Reinvent is a practical guide every leader navigating uncertainty, which means every leader ever, should keep within reach. Jeff Rogers, Award-Winning Speaker Wall Street Journal and USA Today Best Selling Author What I love about Paula's work is how human it is, sharp, clear, and deeply practical. This is the kind of book that belongs on your desk, not your shelf, because it is a roadmap leaders can actually use to realign, reinvent, and grow stronger in the chaos. Susan Goebel, CEO & Founder, Scaling Management Consulting Group I've had the joy of collaborating with Paula. She brings sharp insight, a grounded approach, and deep care for people. Her clarity when everything feels uncertain helps leaders rethink assumptions without losing what matters most. She offers practical tools and fresh perspective for building what's next with courage and purpose. Deborah Reuben, CLFP CEO & Founder, TomorrowZone I know Paula, and this book reflects the same authentic, pragmatic, no-nonsense insight I've always valued from her. Drawing on lived experiences and work with countless clients across various industries, Rethink, Realign, Reinvent strips away the noise and shows business leaders how to turn chaos into confidence and disruption into strength. Cory Redekop CEO, Greater Langley Chamber of Commerce I help CEOs communicate, and every conversation is about change-how to anticipate it, how to drive it, and how to respond to it. At last, here's a resource that makes it easier to get ahead of change. In this book, Paula Skaper delivers a clear, practical framework for leaders navigating uncertainty. There's no sugar-coating and no jargon, just straight talk about what's at stake and what it really takes to emerge stronger and more resilient. Even if you only read the section on the eight mistakes that hinder growth, you'll walk away with more than many business books. And that's just the beginning of the wisdom you'll find in these pages. Pete Weissman, CEO Communications Advisor