Organizational Listening for Strategic Communication: Building Theory and Practice

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Katie R. Place (Quinnipiac University, USA)

Organizational Listening for Strategic Communication

Building Theory and Practice

Katie R. Place (Quinnipiac University, USA)

$284

Hardback

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English

Routledge
19 June 2023

Communication studies; Business communication & presentation; Public relations; Organisational theory & behaviour

Series: Routledge Research in Public Relations

Embracing listening as a useful tool for strengthening organization-publics and organization-employee relationships, this book offers theoretical and practical insights for listening across myriad strategic communication contexts.

Chapters authored by a diverse global collective of communication scholars and professionals present original research and case examples of listening for strategic communication in corporate, government, and nonprofit environments. They explore topics such as utilizing artificial intelligence and social media; activism, social justice, and ethics; and fostering diversity, equity, and inclusion within and outside organizations. Each chapter concludes with recommendations for strategic communication practice.

This book will be of interest to researchers and advanced students in public relations and strategic communication, organizational communication, and listening.

Edited by: Katie R. Place (Quinnipiac University USA)
Imprint: Routledge
Country of Publication: United Kingdom
Dimensions: Height: 229mm, Width: 152mm,
Weight: 780g
ISBN: 9781032227153
ISBN 10: 103222715X
Series: Routledge Research in Public Relations
Pages: 302
Publication Date: 19 June 2023
Audience: College/higher education , Primary
Format: Hardback
Publisher's Status: Active

Katie R. Place is Professor of Strategic Communication in the School of Communication at Quinnipiac University, USA. Her research examines power, ethics, and listening in public relations. She has authored more than 60 conference papers or publications in such peer-reviewed journals as Journal of Public Relations Research, Public Relations Review, and Journal of Media Ethics.