Patricia Riddell is a Professor of Applied Neuroscience and consultant neuroscientist who teaches applied neuroscience in business schools worldwide. She has a reputation for making complex neuroscience accessible. Ian McDermott is an international consultant and thought leader. Over the past 20 years he has pioneered, designed, and delivered Coach Approach Leadership programs for organizations ranging from mining to banking to NGOs.
""An understanding of how the brain works, and how we can consciously choose to behave in ways that make us as effective as possible is probably the most important learning a practising leader can have. The trainings run by Ian McDermott, which I attended in the 90’s, helped me identify how to make links between the ‘science’ offered by new neuroscience insights becoming available, and coaching and leadership development theory. Meeting Patricia Riddell enabled me to understand the science in the most accessible way. The MSc in Coaching and Behavioural Change at Henley reflected this thinking when we developed it in 2004. I would suggest that this new book, NeuroEffective Leadership, is an essential read for anyone wishing to operate as a more effective human being."" Dr Patricia Bossons, Founder, Henley Centre for Coaching and Behavioural Change. ""I loved this book, it is a leader’s dream handbook as it explains the concept, helps the reader reflect, and provides highly practical advice that can be used in the workplace. I particularly like that each chapter is standalone, allowing the reader to dip in and out to suit their need at the time."" Sara Wright, Associate Fellow, Oxford SaÏd Business School and founder of Navigating Choices ""Leadership is at the heart of any organisation. In this excellent book the complex behaviour of executive leadership is explained with a fresh and practical approach. By explaining the various facets of the brain, the authors give a clear understanding of what is driving the behaviour of the executive, with examples of how to positively rectify adverse behaviour to achieve a better result."" John Jackson, FCCA ""Getting to grips with an emerging field of science requires an expert guide. Tricia Riddell and Ian McDermott have provided a guide for us all, enabling us to understand the field, ourselves and how to become better leaders. That is why this book is invaluable."" Professor David Pendleton, Professor in Leadership, Henley Business School ""Everyone, irrespective of their leadership experience, can learn from this book. Patricia Riddell and Ian McDermott expertly combine evidence-based neuroscience with their extensive experience of leadership to explain in clear terms how, why, and where the ideas, tools, and techniques in this book work. If you have time to read only one book on leadership, this is the book I recommend."" Mandy Geal, Founder of Learning Partners ""NeuroEffective Leadership provides a deep dive into understanding the emerging science of the brain and how we as leaders can leverage this understanding to enhance our understanding of ourselves and our relationships with others. This book is a practical guide for today’s neuro-informed leaders from today’s neuroscience experts.” Professor Jonathan Passmore, Professor of Coaching and Behavioural Change, Henley Business School