Francesco James Mazzocchini, Ph.D., is postdoctoral research fellow in Banking and Financial Markets at the Department of Management, Marche Polytechnic University – Italy. His scientific interests are in the fields of behavioural finance, decision-making under risk, FinTech, innovative financing, and entrepreneurial finance. Caterina Lucarelli is Full Professor of Banking and Financial Markets at the Department of Management, Marche Polytechnic University – Italy. Her scientific interests are in the fields of market microstructure, investors’ behaviour, decision-making under risk, gender diversity, entrepreneurship and sustainable finance. Since 2007, as National Coordinator of a Research Project supported by the Italian Ministry of University and Research, she has cooperated with psychologist and neuroscientists to study individual risk tolerance.