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Impact of Digitalization on Modern Visual Media

Serhat Erdem Zuhal Akmeşe

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English
Information Science Reference
12 September 2025
Digitalization has transformed modern visual media, reshaping how content is created, distributed, and consumed. From HD streaming and immersive virtual reality to AI-generated visuals, digital technologies have expanded the boundaries of storytelling and audience engagement. This evolution has democratized media production, enabling creators from diverse backgrounds to share their visions while challenging traditional industry structures. As visual media continues to evolve within an increasingly connected digital ecosystem, its societal, cultural, and creative impacts are becoming more dynamic and far-reaching than ever before. Impact of Digitalization on Modern Visual Media explores the profound transformations brought about by digital technologies in the media ecosystem. This book illuminates how traditional media tools integrate with digital platforms, how media content diversifies and becomes personalized, and how audiences assume a more interactive role. Covering topics such as media, digitalization, and streaming platforms, this book is an excellent resource for academics, researchers, and professionals working in media
Edited by:   ,
Imprint:   Information Science Reference
Country of Publication:   United States
Dimensions:   Height: 254mm,  Width: 178mm, 
ISBN:   9798337319681
Pages:   344
Publication Date:  
Audience:   College/higher education ,  Professional and scholarly ,  Primary ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active

Serhat Erdem , born in 1982 in Kırıkkale, completed his high school education at Samsun Ondokuz Mayıs High School. In 2004, he earned his bachelor's degree from Atatürk University, Faculty of Communication, Department of Radio, Television, and Cinema. In 2005, he began his academic career as a Research Assistant in the Department of Cinema and Television at Atatürk University's Faculty of Fine Arts. Erdem completed his master’s degree in 2009 at Atatürk University, Institute of Social Sciences, Department of Journalism, with a thesis titled “An Analysis of the Transformations Caused by Matte Painting Applications in Cinema.” In 2010, he began his doctoral studies at Istanbul University, Institute of Social Sciences, Department of Radio, Television, and Cinema. He received the title of Doctor in 2015 after successfully completing his dissertation titled “The Use of Visual Effects in the Reconstruction of Reality: Spatial Construction in the Spartacus Television Series.” Between 2005 and 2022, Erdem served as an Assistant Professor in the Department of Cinema and Television at Atatürk University's Faculty of Fine Arts. In 2022, he earned the title of Associate Professor in the field of Visual Communication Design. Since February 2022, he has continued his academic work in the Department of Radio, Television, and Cinema at Atatürk University's Faculty of Communication. Assoc. Prof. Dr. Zuhal Akmeşe completed her first undergraduate studies in Social Studies Teaching at Afyon Kocatepe University Faculty of Education (2005). She then completed her second undergraduate degree with honors in the Department of Radio, Television, and Cinema at Ege University Faculty of Communication (2010). She completed her Master's degree in Radio, Television, and Cinema at the Institute of Social Sciences at Ege University with a thesis titled “Representation of Youth in Post-2000 Turkish Cinema” (2013), and her PhD at Istanbul University Institute of Social Sciences in the Department of Radio, Television, and Cinema with a thesis titled “Framing in Television and the Construction of Societal Perspective” (2017). In 2020, she earned the title of Associate Professor in the field of Communication Studies. Dr. Akmeşe’s research interests include documentary cinema, new communication technologies, communication theories, social media, media literacy, visual communication design, production and direction in television and cinema, and the sociology of communication. She has authored several co-written studies in the field of communication and presented papers at international conferences and symposiums. She has also been involved as a consultant in film projects and has participated in numerous film and documentary film works as a director. Her documentary works have been shown at various national and international festivals, and her photographs have been exhibited in art galleries. Since 2013, Dr. Akmeşe has been conducting academic work at the Department of Radio, Television, and Cinema at Dicle University Faculty of Communication. In addition to her academic work, she has served as a member of the main jury at numerous national and international film festivals, as well as being part of the selection committees for many other events. She is a member of the editorial board of TRT Academy Journal, a board member of the Dicle University Cultural and Art Practice and Research Center, a member of the Dicle University Quality Board, and has held the position of Chair of the Department of Radio, Television, and Cinema at Dicle University Faculty of Communication. Dr. Akmeşe has authored several books in the fields of cinema and communication. She is also the founding president and current board chair of the Cinema Researchers' Culture and Arts Association, where she continues her work in cinema, arts, and communication. Within the association, she holds the roles of Festival President and Festival Director of the International Dicle Documentary and Short Film Festival. Additionally, she is the head editor of the SineAkademi cinema studies journal, which was initiated within the association.

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