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Hotel Convention Sales, Services, and Operations by Pat Golden-Romero at Abbey's Bookshop,
Hotel Convention Sales, Services, and Operations
— —
Pat Golden-Romero

Hotel Convention Sales, Services, and Operations

Pat Golden-Romero

$124

Paperback

Not in-store but you can order this
How long will it take?
English
Butterworth-Heinemann Ltd
09 April 2007
Service industries
This text provides a comprehensive look at the fast growing meetings and convention market segment. A useful “how- to” guide, it takes students through all aspects of selling and servicing a convention at a hotel or other group meeting facility.

In addition, it profiles the customer for meetings and conventions, the planners in charge of site selection, and facilities they commonly use. Also includes “Industry Insiders” planning tips and case studies direct from professionals in Convention Services departments.
By:  
Imprint:   Butterworth-Heinemann Ltd
Country of Publication:   United Kingdom
Dimensions:   Height: 261mm,  Width: 184mm,  Spine: 16mm
Weight:   610g
ISBN:   9780750679022
ISBN 10:   0750679026
Pages:   330
Publication Date:  
Audience:   College/higher education ,  Primary
Format:   Paperback
Publisher's Status:   Active
Chapter 1 The Convention And Meetings Industry; Chapter 2 The Associations, Convention, and Meetings Market; Chapter 3 The Corporate Meetings Market; Chapter 4 The Incentive, Smerf, and Other Markets; Chapter 5 The Role Of Convention Bureaus And Other Destination Marketing Organizations; Chapter 6 Marketing and Advertising Strategies; Chapter 7 Convention Sales Negotiations and Contracts; Chapter 8 Food and Beverage Function Planning; Chapter 9 Meeting Room And Convention Planning; Chapter 10 On-Site Event Planning; Chapter 11 Exhibition and Trade Show Industry Overview; Chapter 12 Industry Trends and Resources;

Golden-Romero Pat

Reviews for Hotel Convention Sales, Services, and Operations

"""Pat Romero has put together a wonderful book with all of the basics of convention management. It is the perfect, grass roots tool for anyone entering or considering entering the hospitality or meeting planning industry."" -- Laura C. Bohannon, Certified Meeting Professional"


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