The Big Man of Jim Beam

Name: The Big Man of Jim Beam
Price: 38.03 AUD
Availability: OutOfStock
ISBN: 9781119320159

Booker Noe And the Number-One Bourbon In the World

Jim Kokoris

$44.95 $38.03

Hardback

Not in-store but you can order this
How long will it take?

Availability Information

We source books from suppliers in Australia and overseas. For books we don't currently have in stock, the time it takes to get them from our suppliers can vary widely - from a few days to a few months - so we check each book with each supplier to determine the expected time it will take to be supplied to us.

We will update you on expected arrival time to us. If this delay is too long, please let us know within 2 business days and we can give you options regarding cancelling or adjusting your order. More details on cancelling your order can be found in our Terms of Trade.

To find out the anticipated arrival time for specific items prior to ordering, please contact us by phone or email:

Phone +61 2 9264 3111, or 1800 4 BOOKS (1800 4 26657) if outside Sydney:
option 1 Abbey's Bookshop (Crime, History, Science, Kids & more) • info@abbeys.com.au
option 2 Language Book Centre (ESL & Foreign Languages) • language@abbeys.com.au
option 3 Galaxy Bookshop (Sci-fi, Fantasy, Romance, Graphic Novels) • sf@galaxybooks.com.au

QTY:

English

John Wiley & Sons Inc
02 September 2016

Biography: business & industry; Food manufacturing & related industries; Hospitality industry

Lessons on product, quality, innovation, and longevity from the ""First Family of Bourbon"" The Big Man of Jim Beam delves into the life and times of legendary distiller F. Booker Noe III, grandson of Jim Beam and father of the bourbon boom. A true American original who left his mark on everything he did and everyone he met, this charismatic, opinionated man turned the Jim Beam company into the world's largest bourbon distillery and secured his product's place in the cultural psyche. This book tells his story, from growing up in the ""First Family of Bourbon"" to becoming master distiller, offering insights and guidance for creating brands and products that stand the test of time. His commitment to innovation and quality earned him legendary status and tremendous business growth; the discussion keys in on some of his most prized creations, including one of the first super-premium bourbons on the market, and the small batch collection that laid the groundwork for bourbon's modern resurgence.

Jim Beam is a distinctly American brand that has tapped into the collective consciousness and leveraged vision into growth. This book tells the story of the man behind the brand, and his approach to his work, his product, his company, and his people.

Read colorful stories about growing up as ""bourbon royalty"" Trace Booker's journey from apprentice to world's largest bourbon distiller Learn how innovation and a commitment to quality delivers product longevity Gain deep, personal insight on creating a brand that becomes a legend

Booker was the sixth generation of the Beam family to make bourbon, and he grew an empire. Driven by commitment, vision, and a singular sort of ambition, his success offers many lessons to anyone in business. The Big Man of Jim Beam tells the story, and digs out the wisdom and insight from this legendary leader.

By: Jim Kokoris
Imprint: John Wiley & Sons Inc
Country of Publication: United States
Dimensions: Height: 180mm, Width: 132mm, Spine: 28mm
Weight: 295g
ISBN: 9781119320159
ISBN 10: 1119320151
Pages: 240
Publication Date: 02 September 2016
Audience: General/trade , ELT Advanced
Format: Hardback
Publisher's Status: Active

JIM KOKORIS is spokesperson and publicist for the Beam family, and a longtime family friend. He traveled extensively with Booker Noe for more than ten years while he conducted bourbon tastings and supported the launch of the Knob Creek and the Small Batch Bourbon Collection. He is coauthor with Fred Noe of Beam, Straight Up, and author of four novels, including It's. Nice. Outside, The Pursuit of Other Interests, Sister North, and The Rich Part of Life.