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Global Strategy in Our Age of Chaos

How Will the Multinational Firm Survive?

Stephen Tallman (University of Richmond, Virginia) Mitchell P. Koza (Rutgers University, New Jersey)

$96.95

Hardback

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English
Cambridge University Press
02 May 2024
Chaotic environments are producing unique and unprecedented challenges for multinational companies, challenges that raise important questions about whether and how multinationals will survive or wither away. This Element explores both the macro political, economic, technological, and social forces impacting international business and the strategic management adaptations that leading companies have deployed to respond to these challenges. We observe that a new organizational form – the Global Multi-Business – has evolved that may be especially adapted to respond to and challenge a world in which change is ubiquitous, with the direction of change unpredictable and the pace of change accelerating. It accomplishes this through the strategic assembly of the organization and the animation of its many parts.
By:   , ,
Imprint:   Cambridge University Press
Country of Publication:   United Kingdom
Dimensions:   Height: 235mm,  Width: 160mm,  Spine: 10mm
Weight:   230g
ISBN:   9781009500531
ISBN 10:   1009500538
Series:   Elements in Business Strategy
Pages:   60
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Hardback
Publisher's Status:   Active
1. Forward; 2. The challenge; 3. The multinational firm as an adaptive organization; 4. The critical challenges; 5. Adaptive responses; 6. What tomorrow may bring; 7. How will the multinational survive; References.

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