Generative AI

The Insights You Need from Harvard Business Review

Harvard Business Review, Ethan Mollick, David De Cremer , Tsedal Neeley

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English

Harvard Business School
01 April 2024

Business strategy; Artificial intelligence; Human-computer interaction

Series: HBR Insights Series

The future of AI is here.

The world is transfixed by the marvel (and possible menace) of ChatGPT and other generative AI tools. It's clear Gen AI will transform the business landscape, but when and how much remain to be seen. Meanwhile, your smartest competitors are already navigating the risks and reaping the rewards of these new technologies. They're experimenting with new business models around generating text, images, and code at astonishing speed. They're automating customer interactions in ways never before possible. And they're augmenting human creativity in order to innovate faster. How can you take advantage of generative AI and avoid having your business disrupted?

Generative AI: The Insights You Need from Harvard Business Review will help you understand the potential of these new technologies, pick the right Gen AI projects, and reinvent your business for the new age of AI.

Business is changing. Will you adapt or be left behind?

Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues—blockchain, cybersecurity, AI, and more — each book provides the foundational introduction and practical case studies your organisation needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow.

You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas — and prepare you and your company for the future.

By: Harvard Business Review, Ethan Mollick, David De Cremer, Tsedal Neeley, Prabhakant Sinha
Imprint: Harvard Business School
Country of Publication: United States
Dimensions: Height: 209mm, Width: 139mm,
ISBN: 9781647826390
ISBN 10: 164782639X
Series: HBR Insights Series
Pages: 160
Publication Date: 01 April 2024
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active

Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, 12 international licensed editions, books from Harvard Business Review Press, and digital content and tools published on HBR.org, Harvard Business Review provides professionals around the world with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact. You can find HBR at: hbr.org Twitter: @HarvardBiz LinkedIn: linkedin.com/company/harvard-business-review Facebook: @HBR Instagram: @harvard_business_review YouTube: youtube.com/user/harvardbusinessreview