For Purpose Leaders Navigating What Matters

Veronica and Bernie are great to work with and have truly helped Surf Life Saving Australia communicate the exciting future ahead. Through this book, their knowledge and experience will help many leaders and future leaders who are looking to evolve the way that they work with their teams and the people around them. Well done! Adam Weir, CEO, Surf Life Saving Australia I have known Veronica for a number of years and have always maintained that she has absolute commitment to improve whatever she does. Again, this project with Bernie is exactly in that vein. This project will benefit many executives, managers and staff who are looking to improve the way they work with their people and staff. I look forward to seeing where this will lead to next! Well done, Veronica and Bernie. Project well done! Dr Bruno D'Aprano PhD, Past President Pascoe Vale Rotary PHF Ambassador, Australian Mental Health Foundation This transformative guide offers purpose-driven leaders a powerful framework for navigating organisational evolution through the lens of ""love-based"" transformation rather than ""fear-driven"" management, providing practical pathways. True organisational re-founding requires conscious choice-making at critical crossroads, making this a valuable resource for leaders committed to creating sustainable impact in our rapidly changing world. Gavin Clifford, Co-Founder and CEO, Ezy Chef Group In our work helping brave businesses cut through in an increasingly distracted world, we see that the leaders who remain truly relevant are the ones willing to ask deeper questions. This book is an accessible and timely entry point into the kinds of conversations that matter. David O'Loughlin, Chair and CEO, KWPX + Partners This helpful guide is designed for leaders who want to make informed decisions. It uses stories and practical advice to show how choosing love over fear and possibility over limitation can transform lives. This book is essential for anyone ready to lead with confidence and a clear vision. Dr Nuttawuth (Wuth) Muenjohn PhD, CMBE Associate Professor in Management, University of Bradford, Head of Research, Global and Sustainable Business Futures (GSBF) The path from reactive to proactive is not always clear. Bernie's concepts have helped my team and me feed forward to generate a rhythm that delivers on personal and business goals. Glenn Hancock, Chief Operating Officer, Residential Care Bolton Clarke I have always seen myself as a leader who makes connections and considers hearts and minds. The insights into purpose leadership have taken my leadership approach to a deeper level to aim to connect more meaningfully and with shared intent and understanding. As a leader, I'm often reminded that I will only know half of the reality. Colleagues toe the company line and might be passionate about some areas of the business but get on with other areas to keep life simple; but then they get agitated over time. I think others will really value the deeper practices of purpose leadership. There are skills we need to know and rehearse as leaders to be effective rather than transactional and to have real impact for ourselves and others. Olly Jones, Chief Operating Officer, Healthcare Sector Member, Professional Development Organisation