James Forder is Tutorial Fellow in Political Economy at Balliol College, University of Oxford and has been teaching economics at Oxford since 1993. He is the co-author of Both Sides of the Coin and author of The Case Against Voting Reform.
An excellent introduction to some of the main ideas in modern economics. It is clearly written, balanced and, above all, reliable, with nothing to unlearn should it inspire someone to study the subject further. -- Roger Backhouse - Professor of the History and Philosophy of Economics, University of Birmingham I hope that people read this book. It should change the way that people who are new to economics think about complex issues which affect the world we live in. -- Timothy Besley, Professor of Economics and Political Science, London School of Economics