Mikko Laamanen is Research Professor at Consumption Research Norway, Oslo Metropolitan University. Mario Campana is Senior Lecturer in Marketing at the School of Management, University of Bath. Maria Rita Micheli is Associate Professor in Strategy at IESEG School of Management. Rohan Venkatraman is Lecturer in Marketing at the Birmingham Business School, University of Birmingham. Katherine Duffy is Senior Lecturer in Marketing at the Adam Smith Business School, University of Glasgow.
“Drag’s commercial crossover raises complicated questions about what happens to gendered performance, bodies, and queer politics under the marketplace's embrace. This much-needed volume addresses them with charisma, uniqueness, nerve, and talent.” Joshua Gamson, University of San Francisco