PERHAPS A GIFT VOUCHER FOR MUM?: MOTHER'S DAY
Giles Chance is a former professor of the Tuck School of Business at Dartmouth College, USA, 2011-19, and at the Guanghua School of Management at Peking University, China, 2009-15. He is the author of China and the Credit Crisis: the Emergence of a New World Order (2010).
The Art of Persuasion
Marketing ANYTHING in the Digital...
Paperback
$27.95 $24.74
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Inbound Marketing, Revised and Updated...
Attract, Engage, and Delight Customers...
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$37.95
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Marketing Channel Strategy
An Omni-Channel Approach
Hardback
$483
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Built to Fail
The Inside Story of Blockbuster's...
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$31.95 $25
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How Brands Grow 2 Revised Edition...
Including Emerging Markets, Services,...
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$59.95
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Redefining Retail
10 Guiding Principles for a Post-Digital...
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$41.95
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