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Columbia University Press
15 July 2017
Business strategy; Management: leadership & motivation
Corporate leadership can be myopic in its unwillingness to fail. Education and experience can be limiting to executives-except for lessons learned from the world of design, which, when applied to management, can turn leaders into collaborative, creative, deliberate, and accountable visionaries. Design thinking loosens the mind and activates innovation. It creates the conditions for employees to thrive and for all kinds of businesses to succeed. In Designed Leadership, the strategic-design scholar and urban-systems designer Moura Quayle shares her plan for integrating design and leadership, translating processes, principles, and practices from years of experience into tools of change for professional leaders. Quayle describes the key concepts of designed leadership, such as make values explicit and learn from natural systems, showing how strategic design can spur individual creativity and harness collective energy. For managers at any level, Designed Leadership uses original visuals and examples of frontline leadership to teach the kind of thinking, theorizing, and practicing that results in long-lasting high performance in the workplace and beyond.
By:   Moura Quayle (Professor Strategic Design)
Imprint:   Columbia University Press
Country of Publication:   United States
Dimensions:   Height: 229mm,  Width: 152mm, 
ISBN:   9780231173124
ISBN 10:   0231173121
Series:   Columbia Business School Publishing
Pages:   240
Publication Date:   15 July 2017
Audience:   Professional and scholarly ,  General/trade ,  Undergraduate ,  ELT Advanced
Format:   Hardback
Publisher's Status:   Unspecified
Acknowledgments Introduction Part I. Principles and Methods 1. Ten Principles for Designed Leadership Make Values Explicit Know Place and Experience Value Diversity Emphasize Edges and Boundaries Bridge Gaps and Make Connections Evaluate for Fit, Scale, and Context Learn from Natural Systems Apply the Jane Jacobs Test Attend to Patterns Never Finished but Always Complete 2. Strategic Design Method: Ask, Try, Do Part II. Learning and Practice 3. Thinking Visually and Spatially 4. Places to Practice Designed Leadership 5. Learning and Education for Designed Leadership 6. Designed Leadership Cases 7. Take-Away Appendix: The Evolution of Strategic Design in Business Thinking Notes Works Cited Index

Moura Quayle is the professor of strategic design at the Sauder School of Business at the University of British Columbia and director of the Institute for Global Issues, also at UBC. She has served as the deputy minister at the BC Ministry of Advanced Education, Research, and Innovation and chairs national boards for applied research.

Reviews for Designed Leadership

This book contributes a very thoughtful set of observations about the principles and practices of successful leaders who rely on a 'strategic design' approach. Quayle draws on a diverse and impressive range of personal leadership experiences to illustrate and emphasize her points. Insightful, yet still accessible. -- Jeanne Liedtka, University of Virginia Darden School of Business This is a well-written, accessible account of what managers can learn from design to improve their practices and provide greater leadership for their organizations. Quayle's book builds on sound theoretical insights, but brings those insights to ground in practical applications that managers of all levels can appreciate. The book emphasizes opportunities rather than problems, and in this the author offers a positive perspective. Designed Leadership means more effective leadership, and this is something that we need more than ever in a complex and changing world. -- Richard Buchanan, Weatherhead School of Management, Case Western Reserve University


  • Long-listed for Business Book Award: Innovation and Creativity, 1-800-CEO-READ 2018

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