Based on multiple case study analysis, focusing on scalable service innovation, the present study provides a practical process model that shall serve telecommunication companies as a guideline while conducting strategic cross-industry innovation projects. The findings also pay attention to characteristics in cross-industry collaboration, organizational preconditions and strategic deliberations and postulate propositions for present theoretical innovation process models.
By:
Tobias Hahn Imprint: Springer Gabler Country of Publication: Germany Edition: 2015 ed. Dimensions:
Height: 210mm,
Width: 148mm,
Spine: 12mm
Weight: 2.703kg ISBN:9783658088262 ISBN 10: 3658088265 Pages: 190 Publication Date:20 February 2015 Audience:
Professional and scholarly
,
Undergraduate
Format:Paperback Publisher's Status: Active
Context of cross-industry service innovation projects.- Grounded theory approach in multiple case study analysis.- Development of a practical innovation process model.- Propositions for theoretical innovation process models.
Tobias Hahn obtained his doctorate at the Chair of Information and Communication Management at the Technische Universität Berlin. He currently works in the division of business transformation for a leading integrated telecommunications group.