Shows how to validate scientifically the marketing claims of chemically stable and well-balanced products to withstand adequately the challenge of competitors and government regulators. The book describes techniques for substantiating properties, such as moisturization, mildness, conditioning and cleansing, as well as the performance of deodorants and antiperspirants, and the effectiveness of acne products. It discusses technologies that help eliminate animal testing in product development.
By:
Louise Aust Imprint: CRC Press Country of Publication: United Kingdom Dimensions:
Height: 229mm,
Width: 152mm,
Weight: 517g ISBN:9780367400811 ISBN 10: 0367400812 Pages: 280 Publication Date:05 September 2019 Audience:
Professional and scholarly
,
Undergraduate
Format:Paperback Publisher's Status: Active