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Co-Constructing Economic Transformation Through Enterprise, Narrative, and Systemic Design

Christos Christodoulou Volos Andreas Masouras

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Hardback

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English
Igi Global Scientific Publishing
25 February 2026
Economic transformation demands a fundamental restructuring of the systems, stories, and structures that shape the collective future. Co-constructing this transformation involves harnessing the power of enterprise as a force for inclusive growth, using narrative to challenge paradigms, and applying systemic design to create holistic, regenerative solutions. By integrating these elements, sectors can collaboratively build economies that are more resilient and equitable while aligned with ecological and social well-being. This approach utilizes interconnected strategies that acknowledge complexity and center human and environmental transformation. Co-Constructing Economic Transformation Through Enterprise, Narrative, and Systemic Design explores economic systems as socially constructed architectures, influenced by innovation, communication, policy, and purpose. It examines the forces that define the next generation of markets, institutions, and societal priorities. This book covers topics such as financial literacy, socioeconomics, and entrepreneurship, and is a useful resource for business owners, economists, academicians, researchers, and scientists.
Edited by:   ,
Imprint:   Igi Global Scientific Publishing
Dimensions:   Height: 254mm,  Width: 178mm,  Spine: 29mm
Weight:   1.093kg
ISBN:   9798337345666
Pages:   420
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Hardback
Publisher's Status:   Active

Andreas Masouras is Assistant Professor in Communication and Marketing, Neapolis University Pafos, Cyprus.

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