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Digital Humans

Thriving in an Online World

Paul Ashcroft (The Ludic Group) Garrick Jones (The Ludic Group)

$39.95

Hardback

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English
John Wiley & Sons Inc
12 October 2022
Embrace the Human Side of Organisational Digital Transformation

Digital Humans: Thriving in an Online World is an insightful, engaging and interdisciplinary discussion of how best to transform your organisation into a nimble, digital enterprise with human beings firmly established at the centre of it. The authors draw on complexity theory, anthropology, history, organisational transformation and behavioural science to demonstrate the characteristics that define successful digital organisations.

You'll discover the importance of focusing on human beings even as you make the shift to digital and learn to understand the importance of our new digital ecosystems. Illuminating case studies and examples of organisations that have successfully made the jump to digital are explored and the book presents new and effective ways to make strategic decisions about your company's future based on our new physical-digital hybrid reality.

A can't-miss blueprint to a market environment and world that's increasingly fast-moving, complex and rewarding, Digital Humans will find a place in the libraries of managers, executives, and business leaders looking for an engaging roadmap to digital transformation that wouldn't have us leave our humanity behind.

By:   ,
Imprint:   John Wiley & Sons Inc
Country of Publication:   United States
Dimensions:   Height: 239mm,  Width: 154mm,  Spine: 21mm
Weight:   567g
ISBN:   9781119879725
ISBN 10:   1119879728
Pages:   288
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Hardback
Publisher's Status:   Active

PAUL ASHCROFT is Co-founder of The Ludic Group. He is an expert in applying the principles of innovation, design thinking and digital to large scale transformation, people engagement and capability building. GARRICK JONES is Co-founder of The Ludic Group. He is a businessperson, academic and musician based in London and a Fellow of the London School of Economics and Political Science, where he launched the groundbreaking Open Innovation Programme.

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