AI-Driven Business Model Innovation

Maryam Khokhar

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English

Business Science Reference
28 February 2025

Research & development management; Industry & industrial studies; Artificial intelligence

The relationship between artificial intelligence (AI) and business model innovation has been widely studied in various academic contexts. These studies range from specific process development analyses to broad industry transformation analyses, with innovative products transforming markets over time. Many businesses are concerned with AI's role in automating activities, product and service customization, and AI's impact on economies. By embracing AI, organizations can transform their business models to be more agile, scalable, and competitive, positioning themselves for success in a digital economy. As AI advances, further research is necessary to revolutionize business strategies and drive success. AI-Driven Business Model Innovation explores the integration of AI in business and organizational practices. This technology is explored as a means of innovation in various business sectors, including human resources, customer service, and organizational management. This book covers topics such as business intelligence, digital technology, and artificial intelligence, and is a useful resource for business owners, policymakers, computer engineers, researchers, and academicians.

Edited by: Maryam Khokhar
Imprint: Business Science Reference
Country of Publication: United States
Dimensions: Height: 254mm, Width: 178mm,
ISBN: 9798369395721
Pages: 332
Publication Date: 28 February 2025
Audience: College/higher education , Professional and scholarly , Primary , Undergraduate
Format: Paperback
Publisher's Status: Active

Maryam Khokhar is a dynamic researcher, academic, and innovator dedicated to advancing knowledge and solving real-world problems with a strong background in Management Science & Economics of Supply chain, Corporate Social Responsibility, & marketing. Maryam Khokhar has consistently demonstrated a passion for interdisciplinary collaboration and a commitment to excellence in research. They were born and raised in Sindh, Pakistan. Maryam Khokhar exhibited an early curiosity for Management Science & Economics. This passion led them to pursue higher education in Management Science & Economics. They earned their PhD from Yanshan University, China. Presently, Dr. Maryam Khokhar is a postdoctoral researcher at the School of Economics and Management, Tongji University, Shanghai, China. She has also worked as a Senior Assistant Professor at Bahria University Karachi, Pakistan, Assistant Professor at the Sir Syed University of Engineering and Technology. She has also worked with ranked universities in Pakistan, such as the University of Sindh Jamshoro, as Assistant Professor and Federal Urdu University of Arts, Science & Technology.