27 Powers of Persuasion

Simple Strategies to Seduce Audiences and Win Allies

Chris St. Hilaire, Lynette Padwa

$32.99

Paperback

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English

Vermilion
02 May 2011

Business communication & presentation

A simple guide to effective communication and influencing others

You can persuade anyone to do or think just about anything...

Award-winning message strategist Chris St. Hilaire shares his 27 powerful strategies to help you become the master of communication and persuasion. Thought-provoking and refreshingly simple, he shows that by making some subtle changes to how you listen and communicate, you can easily bring others round to your point of view. Learn how to-

Win people over who disagree or are indifferent

Steer conversations with silence and touch

Use information to strengthen your point

Deal effectively with opposition and bad ideas

Whether you want to get someone to hire you, convince a room of sceptics or become a better manager, 27 Powers of Persuasion will help you win people over, influence others and get the results you need.

By: Chris St. Hilaire, Lynette Padwa
Imprint: Vermilion
Country of Publication: United Kingdom
Dimensions: Height: 216mm, Width: 135mm, Spine: 18mm
Weight: 258g
ISBN: 9780091939649
ISBN 10: 009193964X
Pages: 240
Publication Date: 02 May 2011
Audience: General/trade , College/higher education , Professional and scholarly , ELT Advanced , Primary
Format: Paperback
Publisher's Status: Active

Chris St. Hilaire is an award-winning message strategist who has developed communications programs for some of the world's most powerful corporations, legal teams and politicians, including U.S. Senator and Presidential-candidate John McCain and the Political Action Committee (PAC) behind Governor Arnold Schwarzenegger's historic victory. The first marketer in the courtroom, Chris is the founder of Jury Impact, a national jury consulting firm, and M4 Strategies, a California-based messaging firm that specializes in influencing public policy. Chris lives in Long Beach, California with his two young sons. When he's not playing around with them, he enjoys soccer, running and yoga.

Reviews for 27 Powers of Persuasion: Simple Strategies to Seduce Audiences and Win Allies

St. Hilaire provides...interesting and useful methods for presenting ideas.... He's practical...though he very wisely recognizes how humans think and act. His anecdotes are apt and instructional..., and show how executives and others can present their thoughts in ways that are palatable to others without necessarily compromising or losing integrity. * Miami Herald * 27 Powers of Persuasion offers readers some powerful new ideas on how to get others to follow you. * CNBC * I'm enthusiastic about [St. Hilaire's] approach to persuasion, which is very simple, and which is fundamentally about positivity: making other people feel good about themselves makes them feel good about you. -- Charles Purdy, Monster.com Jobs Blog [A] useful primer in how to become a more confident and skilled businessperson. * Orange Coast Magazine *