Women’s Entrepreneurship in the Asian Region: Building Sustainable and Responsible Businesses

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Jane Menzies (Deakin University, Australia) Meena Chavan (Macquarie Business School)

Women’s Entrepreneurship in the Asian Region

Building Sustainable and Responsible Businesses

Jane Menzies (Deakin University, Australia), Meena Chavan (Macquarie Business School), Ambika Zutshi (Deakin Business School) , Andrea North-Samardzic (Deakin University, Australia)

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English

Routledge
14 November 2025

Regional studies; Development studies; Business mathematics & systems

Series: Routledge Studies in Entrepreneurship

This book explores women’s entrepreneurship in Asia and analyses the experiences of women entrepreneurs through institutional logics. Covering ten different countries throughout Asia, including India, Pakistan, Bangladesh, Malaysia, Nepal, Brunei, Indonesia, Saudi Arabia and Turkey, this book highlights a range of success stories, the supports, challenges, policy and practical implications to improve women’s participation in entrepreneurship.

Women in some Asian countries are subjected to cultural norms and beliefs systems which regard women as inferior. This book suggests actions by governments, universities, organisations and women themselves to help improve the position of women as entrepreneurs in Asia and explains how these actions are in line with the UN’s Sustainability Development Goal of gender equality. The book also considers how women may contribute to developing businesses that focus on addressing corporate social responsibility and sustainability.

This book is an essential resource for women entrepreneurs, academics researching these areas and students studying women’s entrepreneurship and entrepreneurship more generally. Women who are keen to start their own businesses and policymakers seeking to support the establishment of women-led businesses in the Asian region will also find this useful.

Edited by: Jane Menzies (Deakin University Australia), Meena Chavan (Macquarie Business School), Ambika Zutshi (Deakin Business School), Andrea North-Samardzic (Deakin University, Australia), Sultana Lubna Alam (Deakin Business School)
Imprint: Routledge
Country of Publication: United Kingdom
Dimensions: Height: 234mm, Width: 156mm,
Weight: 453g
ISBN: 9781032427522
ISBN 10: 1032427523
Series: Routledge Studies in Entrepreneurship
Pages: 300
Publication Date: 14 November 2025
Audience: College/higher education , Primary
Format: Hardback
Publisher's Status: Active

Jane Menzies is Senior Lecturer in International Business at the University of the Sunshine Coast. She is interested in gender and women’s entrepreneurship and has published in high-quality outlets, including the Journal of Business Research, the International Business Review, the International Journal of Consumer Studies, the European Management Journal, Management International Review and Human Resource Management Review. Meena Chavan is Associate Professor of International Business and Entrepreneurship at the Macquarie Business School. She conducts research on international business, government-MNE strategy and entrepreneurship. Her research has been published in top-tier journals, including Academy of Management Discoveries, the Journal of World Business, the Journal of International Management, the Journal of Small Business Management, the Journal of Business Research, Business Strategy and the Environment and International Business Review. Ambika Zutshi is Professor and Dean of the Peter Faber Business School at the Australian Catholic University. Ambika has over 100 publications in high-quality outlets, and her research has achieved significant impact nationally and internationally, with many funded research projects. Andrea North-Samardzic is Associate Professor at Melbourne Business School and the Associate Dean Executive Degree Programs. Andrea’s research and teaching span leadership, entrepreneurship, diversity and inclusion, technology and ethics, focusing on industry-engaged research that leads to impact. She has received research funding from both government and non-government organisations. Sultana Lubna Alam is Associate Professor of Information Systems in the Discipline of Business and Business Analytics at Deakin University. She is an interdisciplinary researcher with expertise in socio-technical studies and the empowering impacts of emerging and digital technologies on individuals, digital literacy, women leadership, women in technology and digital transformation.