Virtual and Augmented Reality Applications in the Automobile Industry

Devaraj E.

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Paperback

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English

Business Science Reference
30 April 2025

Mechanical engineering; Automotive technology & trades; Virtual reality

In the automobile industry, technology is rapidly evolving, and the integration of cutting-edge technologies like VR and augmented reality are at the forefront of transformation. Using these technologies improves various aspects of the industry, from design and manufacturing to sales, training, and customer service. Automakers are leveraging VR to create realistic prototypes, streamline production processes, and conduct virtual test drives, while AR enhances in-car navigation, maintenance support, and showroom experiences. Further research may enhance understanding of VR and AR in the vehicle and transportation industry. Virtual and Augmented Reality Applications in the Automobile Industry explores the transformative tools of VR and AR within the automobile sector. It examines how immersive technologies revolutionize various aspects of automobile design, manufacturing, marketing, and maintenance. This book covers topics such as virtual reality, automation, and augmented reality, and is a useful resource for engineers, manufacturers, marketers, and business owners.

Edited by: Devaraj E.
Imprint: Business Science Reference
Country of Publication: United States [Currently unable to ship to USA: see Shipping Info]
Dimensions: Height: 254mm, Width: 178mm,
ISBN: 9798369372883
Pages: 510
Publication Date: 30 April 2025
Audience: College/higher education , Professional and scholarly , Primary , Undergraduate
Format: Paperback
Publisher's Status: Active

Devaraj E is a renowned expert in the field of virtual and augmented reality applications within the automotive industry. With over 10 years of experience in research, development, and implementation of cutting-edge technologies, Dr.Devaraj E has established himself as a thought leader in the intersection of automotive engineering and immersive digital experiences. After completing his doctoral studies in Mechanical Engineering with a specialization in Polymer composites from a prestigious university, Dr. Devaraj E embarked on a career dedicated to pushing the boundaries of innovation in the automotive sector. His early research focused on virtual prototyping and design methodologies, laying the groundwork for more efficient and cost-effective product development processes. Throughout his career, Dr. Devaraj E has held key roles in various leading automotive companies and research institutions, where he spearheaded numerous projects aimed at harnessing the potential of virtual and augmented reality technologies. From revolutionizing the design process to enhancing customer engagement through immersive showroom experiences, Dr. Devaraj E contributions have had a significant impact on the industry. Driven by a passion for both technology and automobiles, Dr. Devaraj E has authored numerous papers and articles on the subject, sharing his insights and expertise with the wider community. “Exploring Virtual and Augmented Reality Applications in the Automobile Industry” represents Dr.Devaraj E latest endeavor to provide a comprehensive resource for professionals, researchers, and enthusiasts interested in understanding the transformative potential of virtual and augmented reality in shaping the future of mobility. With his depth of knowledge and practical experience, Dr. Devaraj E offers invaluable insights into the applications, benefits, and challenges of integrating immersive technologies into the automotive ecosystem.