Unicorns from Emerging Economies: Creating Value through Technology and Innovation

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Veneta Andonova (Universidad de los Andes, Colombia) Diego Finchelstein (Universidad de San Andrés (Argentina))

Unicorns from Emerging Economies

Name: Unicorns from Emerging Economies
Price: 341.06 AUD
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ISBN: 9781009469258

Creating Value through Technology and Innovation

Veneta Andonova (Universidad de los Andes, Colombia), Diego Finchelstein (Universidad de San Andrés (Argentina)), Juana García Duque (Universidad de los Andes, Colombia)

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English

Cambridge University Press
08 January 2026

Development economics; Entrepreneurship; International business; Information technology industries

In business terms, a 'unicorn' is a privately-owned startup company valued at over $1 billion. While unicorns have predominantly been a feature of well-developed economies, such as the USA and Europe, recent years have seen their increase in emerging economies – to the extent that these markets now host one-third of the world's unicorns. The emergence of unicorns from the Global South represents a transformative shift in the global business and innovation landscape. Despite limited systematic knowledge on this novel phenomenon, high-growth, innovation-driven companies from emerging economies are rapidly positioning themselves at the forefront of technology and business model innovation. These firms challenge the traditional dominance of established markets, asserting their influence on a global scale. This book offers an in-depth analysis of this fast-evolving process, covering a wide geographical range of unicorns. These dynamic new players have the impact and potential to reshape the future of business worldwide.

Edited by: Veneta Andonova (Universidad de los Andes Colombia), Diego Finchelstein (Universidad de San Andrés (Argentina)), Juana García Duque (Universidad de los Andes, Colombia)
Imprint: Cambridge University Press
Country of Publication: United Kingdom
Weight: 847g
ISBN: 9781009469258
ISBN 10: 1009469258
Pages: 458
Publication Date: 08 January 2026
Audience: General/trade , ELT Advanced
Format: Hardback
Publisher's Status: Active

Veneta Andonova is a Professor and the former Dean of Universidad de los Andes School of Management, Colombia. She serves on UN PRME and GBSN International Advisory Boards. Professor Andonova's research on the topic of multilatinas and the Latin American business environment is collated in the edited volume Multilatinas: Strategies for Internationalisation (Cambridge University Press, 2017) Diego Finchelstein is an Associate Professor at Universidad de San Andrés and a researcher at CONICET. His research focuses on institutions, internationalisation, and innovation from emerging markets. He was Executive Director of the EMRN and is member of the executive board at AIB-LAC. He has also performed consultancy work for multilateral agencies. Juana García Duque is a Professor at Universidad de los Andes School of Management, Colombia. She was a Visiting Scholar 2019–2020 at David Rockefeller Center for Latin American Studies (DRCLAS). Her research activity in international development includes the role of international cooperation and the private sector in peace building and the study of internationalisation and emerging economies.

Reviews for Unicorns from Emerging Economies: Creating Value through Technology and Innovation

'With vivid case studies and insightful analysis, this book showcases the remarkable journeys of startups from emerging economies that have turned challenges into opportunities. A must-read for entrepreneurs, investors, and anyone interested in the future of innovation – this book not only inspires but also provides a roadmap for navigating the dynamic world of unicorns in new geographies.' Marco Aleman, Assistant Director General IP and Innovation Ecosystems Sector, World Intellectual Property Organization (WIPO) 'This book analyzes an increasingly important topic – the evolution and strategy of unicorns from emerging countries. I praise the diversity of the cases and examples from all around the globe and the analytical approach that connects the growth of technology-driven startups, the local entrepreneurial ecosystems and the country conditions. The book contains practical managerial implications.' Guilbert Englebienne, Co-Founder Globant, President Globant X, President Globant LatAm 'A well-researched and compelling contribution to the field, this book bridges theoretical frameworks and empirical case studies to illuminate the complexities of entrepreneurial ecosystems and the impact of unicorns in emerging economies.' Soumitra Dutta, Peter Moores Dean and Professor of Management, Saïd Business School