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Understanding Indian consumers' attitudes towards online commerce

C Miya

$63.95   $54.22

Paperback

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English
C.Miya
09 March 2023
Businesses function primarily through marketing and

innovation to create a customer base (Drucker, 1954)2. The

primary function of businesses is to create a customer base

through marketing and innovation (Drucker, 1954)2. It is

the primary function of businesses to create a customer

base through marketing and innovation (Drucker, 1954)2.

Businesses must therefore recognize themselves as 'organs

of society' in order to survive and thrive. Businesses must

therefore recognize themselves as 'organs of society' in

order to survive and thrive. Businesses must therefore

understand consumer behavior, needs, wants, and

preferences.

Businesses must therefore understand

consumer behavior, needs, wants, and preferences.

By:  
Imprint:   C.Miya
Dimensions:   Height: 229mm,  Width: 152mm,  Spine: 25mm
Weight:   649g
ISBN:   9785808016248
ISBN 10:   580801624X
Pages:   444
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Paperback
Publisher's Status:   Unknown

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