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Travel Marketing and Popular Photography in Britain, 1888–1939

Reading the Travel Image

Sara Dominici

$79.99

Paperback

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English
Routledge
21 January 2023
This book explores how popular photography influenced the representation of travel in Britain in the period from the Kodak-led emergence of compact cameras in 1888, to 1939. The book examines the implications of people’s increasing familiarity with the language and possibilities of photography on the representation of travel as educational concerns gave way to commercial imperatives. Sara Dominici takes as a touchstone the first fifty years of activity of the Polytechnic Touring Association (PTA), a London-based philanthropic-turned-commercial travel firm. As the book reveals, the relationship between popular photography and travel marketing was shaped by the different desires and expectations that consumers and institutions bestowed on photography: this was the struggle for the interpretation of the travel image.

By:  
Imprint:   Routledge
Country of Publication:   United Kingdom
Dimensions:   Height: 254mm,  Width: 178mm, 
Weight:   740g
ISBN:   9781032476605
ISBN 10:   1032476605
Series:   Routledge History of Photography
Pages:   220
Publication Date:  
Audience:   College/higher education ,  Primary
Format:   Paperback
Publisher's Status:   Active

Sara Dominici is a Lecturer in Cultural Studies and Course Leader for the MA in Art and Visual Culture at the University of Westminster, London. Her writing focuses on the history and culture of photography, the relationship between photography and the archive, and cultural studies.

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