Touring the Screen

Tourism and New Zealand Film Geographies

Alfio Leotta (Victoria University of Wellington, New Zealand)

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Paperback

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English

Intellect Books
15 May 2012

Films, movies & cinema; Tourism industry

Following the success of prominent feature films shot on location, including Tolkien’s wildly popular The Lord of the Rings, New Zealand boasts an impressive film tourism industry. This book examines the relationship between New Zealand’s cinematic representation—as both a vast expanse of natural beauty and a magical world of fantasy on screen—and its tourism imagery, including the ways in which savvy local tourism boards have in recent decades used the country’s film representations to sell New Zealand as a premiere travel destination. Focusing on the films that have had a strong impact on marketing strategies by local tourist boards, Touring the Screen will be of interest to all those working and studying in the fields of cinema, postcolonial history, and tourism studies.

By: Alfio Leotta (Victoria University of Wellington New Zealand)
Imprint: Intellect Books
Country of Publication: United Kingdom
Edition: 1
Dimensions: Height: 229mm, Width: 178mm, Spine: 13mm
Weight: 395g
ISBN: 9781841504759
ISBN 10: 1841504750
Pages: 231
Publication Date: 15 May 2012
Audience: Professional and scholarly , Professional and scholarly , Undergraduate , Undergraduate
Format: Paperback
Publisher's Status: Active

Alfio Leotta is Course coordinator in Film at Massey University, North Shore Campus. His research interests include Film Theory; Film History; New Zealand Studies; Postcolonial Studies; Tourism Studies; European Studies; Italian Studies.