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The Triumph of Profiling

The Self in Digital Culture

Andreas Bernard Valentine A. Pakis

$32.95

Paperback

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English
Polity Press
31 May 2019
Until fairly recently, only serial killers and lunatics had profiles. Yet today, almost everyone is profiled through social media, mobile phones, and a multitude of other methods. But where does the idea of “profiling” come from, how has it changed over time, and what are its implications? 

In this book, Andreas Bernard examines contemporary profiling’s roots in late-nineteenth-century criminology, psychology, and psychiatry. Data collection techniques previously used exclusively by police or to identify groups of people are now applied to all individuals in society. GPS transmitters and measuring devices are now unconsciously embraced to have fun, communicate, make money, or even find a partner. Drawing perceptive parallels between modern technologies and their antecedents, Bernard shows how we have unwittingly internalized what were once instruments of external control and repression.

This illuminating genealogy of contemporary digital culture will be of interest to students and scholars in media and communication, and to anyone concerned about the power technologies hold over our lives.

By:  
Translated by:  
Imprint:   Polity Press
Country of Publication:   United Kingdom
Dimensions:   Height: 213mm,  Width: 137mm,  Spine: 18mm
Weight:   249g
ISBN:   9781509536306
ISBN 10:   1509536302
Pages:   200
Publication Date:  
Audience:   Professional and scholarly ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active
1. Profiles: The Development of a Format A Conceptual History of the Profile in the Twentieth Century The Triumph of the Self-Made Profile Profiles and the Culture of Job Applications Constants of External Control Cyberspace and Profiles: From the Boundless to the Captive Self 2. Locations: GPS and the Aesthetics of Suspicion The History of Satellite Navigation On the Way to Locating Individuals Paradoxes of Location Electronic Ankle Bracelets Location-Based Games 3. Cavity Searches: Bodily Measurements and the Quantified-Self Movement Fitbit Genealogies of Self-Tracking Measuring, Classifying, Discriminating Introspection and Data Generation Lifting the Veil Witnesses for the Prosecution 4. The Forgotten Fear of Registration The Drama of the Census The Police as a Catalyst of Electronic Registration The Semantics of the Net The Glamour of Datafication 1984 from Today’s Perspective Stigmatization and Self-Design 5. The Power of Internalization Competitive Individuality The Governability of the Self in Digital Culture Notes Works Cited Index

Andreas Bernard is Professor at the Centre for Digital Cultures at the Leuphana University of L neburg, Germany.

Reviews for The Triumph of Profiling: The Self in Digital Culture

How did surveillance technologies evolve from a sinister past in the panopticon prison or the state police to a contemporary scenario where tracking apps run ubiquitously on the mobile phones of billions of people? In this engaging cultural history of measurement and quantification technologies, Andreas Bernard shows how the technology of profiling migrated from criminology into mainstream use, and how the Web changed from a mythology of mobility and boundlessness to one of location and fixity. Have we fulfilled the dreams of totalitarian governments? Or does today's infrastructure facilitate some other, new form of society? Alexander R. Galloway, author of The Interface Effect


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