The Set-Up: Build What Matters. Fix What's Broken. Finally Make Your Law Firm Work.

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Simone Fulmer Gaus

The Set-Up

Name: The Set-Up
Price: 37.88 AUD
Availability: OutOfStock
ISBN: 9781774586938

Build What Matters. Fix What's Broken. Finally Make Your Law Firm Work.

Simone Fulmer Gaus

$44.95 $37.88

Paperback

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English

Page Two Books, Inc.
23 February 2026

Entrepreneurship; Office management; Legal profession: general; Law for the lay person

A reimagined approach to owning and running a law firm

You built your law firm to serve clients and make a difference, not to be buried in stalled cases, late nights, and last-minute emergencies while the numbers stubbornly refuse to add up. The challenge is that most firms still run on an outdated, top-down model that puts all the weight on the owner, fuels burnout, and slows everything down.

Thriving and innovative firm owner Simone Fulmer Gaus shares the simple, proven framework she developed to reinvent her practice-replacing the owner-heavy hierarchy with a modern, self-managing approach built on purpose, shared values, and genuine respect for the people who make the firm run. The Set-Up guides you through five interconnected pillars-People, Pipeline, Process, Product, and Profitability-so you can

build a team that's aligned, accountable, and invested in the firm's success; create systems that keep cases moving and cash flowing; shift from reactive firefighting to confident, intentional leadership; and know how to tackle challenges in every part of your firm.

With humor, candor, and relatable stories from daily law firm life, Fulmer Gaus shares examples every owner will recognize-from the overworked assistant to the bright-eyed paralegal to the grateful client-along with practical tools like workflow tracking and cash flow management you can put to work right away.

Simone Fulmer Gaus proves that firms don't have to run on chaos, lose money, or leave owners exhausted. The Set-Up helps you build a firm that sustains itself-and in the process, sustains you.

By: Simone Fulmer Gaus
Imprint: Page Two Books, Inc.
Country of Publication: Canada
Dimensions: Height: 229mm, Width: 152mm, Spine: 16mm
Weight: 386g
ISBN: 9781774586938
ISBN 10: 1774586932
Pages: 286
Publication Date: 23 February 2026
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active

Simone Fulmer Gaus is co-founder of Fulmer Sill, a nationally recognized law firm based in Oklahoma City, focusing on personal injury, bad faith, and mass torts. After seventeen years in practice, Simone was done with burnout and business as usual in the traditional law firm setting. She believed there had to be a better way to run a law firm-one that didn't cost your soul to succeed. So, in 2014, she started her own firm to find out if it was possible. That journey led to The Set-Up(TM), a new model for running a law firm with more focus, more heart, and a lot less noise. In the eleven years since, her firm's revenue has grown more than thirteen times, proving that you can thrive in this business without sacrificing yourself or your team in the process. Simone lives in Oklahoma City with her husband, Mark, in a house run by three Doodles and two Ragdolls. They share four grown kids and have recently stepped into their favorite role yet: grandparents.

Reviews for The Set-Up: Build What Matters. Fix What's Broken. Finally Make Your Law Firm Work.

""What Simone Fulmer Gaus has done for law firms mirrors what I've seen across all businesses: clarity beats overwhelm, and The Set-Up shows you exactly how to get there."" Mike Michalowicz, author of Profit First and The Money Habit ""This book is a gift to every lawyer drowning in the chaos of running a law firm. Simone Fulmer Gaus didn't just survive the struggle-she studied it, solved it, and turned the solution into a system that anyone can apply. Her insights are refreshingly real and immediately useful, and her content is thorough and balanced. If you want your firm to shift from constant firefighting to consistent, structured growth, read this book. It will open your eyes and give you actionable steps to take it to new levels."" Joe Fried, founding partner, Fried Goldberg LLC, and founder of the Academy of Truck Accident Attorneys (AATA) ""Today is the day to read The Set-Up. Simone Fulmer Gaus delivers uncanny clarity on the pain points we all encounter and provides a proven, practical structure for creating your firm's ideal operations. I took pages of notes and immediately started implementing changes. I only wish I'd had this resource years ago."" Susan Carns Curtiss, CEO of Girl Attorney LLC