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The Secret Language of Financial Reports

The Back Stories That Can Enhance Your Investment Decisions

Mark Haskins

$42.95   $36.45

Paperback

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English
McGraw-Hill Professional
28 December 2007
Wise investors uncover a company's real story.

The Secret Language of Financial Reports helps you read a company's annual report like a good book so you can make informed investment decisions. From reading the fine print to interpreting what isn't accounted for, this authoritative guide provides a road map for seeing past the complexity and jargon in company reports in order to understand what is and is not communicated there. Through numerous diagrams, insightful analogies, and real-world based examples, it deconstructs and explains the critical aspects of an annual report by revealing 14 underlying “secrets.”

In The Secret Language of Financial Reports, Mark E. Haskins demystifies the process of creating annual reports in order for you to fully understand the main purposes, fundamental premises, basic content, embedded compromises, and inherent shortcomings of these documents. He offers detailed coverage of:

Balance sheets, income statements, and statements of cash flow

The auditor's report, financial statement notes, and management's discussion and analysis Strategies for applying the information you decipher
By:  
Imprint:   McGraw-Hill Professional
Country of Publication:   United States
Dimensions:   Height: 231mm,  Width: 185mm,  Spine: 19mm
Weight:   551g
ISBN:   9780071545532
ISBN 10:   0071545530
Pages:   304
Publication Date:  
Audience:   Professional and scholarly ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active
Part I-Purpose, Parts and Process 1. There's Trilogy 2. It's Storytelling 3. It's a Language 4. There's a Trilogy within the Trilogy 5. It's as Simple as 1-2-3 Part II - Seeing What's Not Always Obvious 6. It's Old news 7. It's Full of Choices 8. It's Imprecise 9. It's Imcomplete 10. It's Blessed (Most of the time) 11. It's Important 12. It's a Global Challenge 13. It's Political 14. It's Not Always as simple as 1-2-3 Endnotes Glossary of Fundamental Accounting and Finance Terms Index

Mark Haskins received his MBA from The Ohio State University and his Ph.D. from Pennsylvania State University.

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