The Science of Color

Understanding the Psychology of Color

Sergio Rijo

$26.95 $23.93

Paperback

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English

Sergio Rijo
03 May 2023

Art techniques & principles; Special kinds of photography; Painting & art manuals

"Color is an integral part of our daily lives, from the clothes we wear to the products we buy, the places we visit, and the emotions we feel. In ""The Science of Color: Understanding the Psychology of Color,"" you will dive deep into the world of color, discovering its history, cultural significance, and scientific principles.

This book is a comprehensive guide to the science and psychology of color, covering topics such as color perception, color theory, color symbolism, and the impact of color on our emotions, behaviors, and perceptions. You will learn how color can be used to create mood and atmosphere, communicate messages, and influence consumer behavior in various fields, from art and design to marketing and branding.

Through vivid examples and real-life case studies, ""The Science of Color"" provides a practical and insightful guide to understanding color and its applications. You will discover the ways in which color can be used to enhance creativity, improve productivity, and promote well-being in various contexts, from the workplace to the home.

Whether you are an artist, designer, marketer, or simply someone who loves color, ""The Science of Color"" is a must-read book that will inspire and enrich your understanding of the power and beauty of color."

By: Sergio Rijo
Imprint: Sergio Rijo
Dimensions: Height: 216mm, Width: 140mm, Spine: 6mm
Weight: 141g
ISBN: 9798223477976
Pages: 102
Publication Date: 03 May 2023
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active

Join me on an adventure through captivating stories! I'm Sergio Rijo, a passionate writer with 20 years of experience in crafting books across genres. Let's explore new worlds together and get hooked from start to finish.