Sonny Nwankwo is Professor of Marketing at the University of East London, UK. Kevin Ibeh is Professor of Marketing and International Business at Birkbeck, University of London, UK.
'Refreshing in its breadth and depth of coverage of the business landscape both in Africa and on Africa.' - Professor Gerry Nkombo Muuka, Associate Dean in the College of Business at Murray State University in Kentucky, USA 'The Routledge Companion to Business in Africa offers a wide-ranging and authoritative evaluation of the current state of play and is an effective antidote to an academic literature which neglects the continent. Entrepreneurship, finance, markets and the business environment are amongst the topics expertly covered with an underlying theme concerned with policy formation and sustainable development. This companion fills a big gap in our knowledge and understanding of Africa.' - Janet Druker, Professor, University of Westminster, UK