The One Device

A road map for design and engineering genius, an anthropology of the modern age and an unprecedented view into one of the most secretive companies in history. * Financial Times * Merchant tells a far richer story than I - having covered Apple for years as a journalist - have seen before. -- Lev Grossman * New York Times * The best account of the contemporary world's single greatest technological miracle. * Bloomberg, Must Reads of 2017 * Brian Merchant is a lovely writer... formidable... fascinating. -- Hugo Rifkind * The Times * A remarkable tale... the story it tells is compelling, even addictive - almost as addictive as the iPhone itself * The Wall Street Journal * Delivers its quota of compelling anecdotes... Merchant's investigations have great depth... I have no doubt this book will fly off the shelves. * Evening Standard * A deep dive into the decisions and breakthroughs behind the development of the historic smartphone. * Business Insider, Best Business Books of 2017 * Brian Merchant's The One Device dives deep into the making of Apple's iPhone on its 10th anniversary, and [analyses] the implications of this worldchanging innovation. -- Andrew Hill * FT </i> Business Book of the Year 2017 * Apple's culture of reverence and secrecy is no match for Brian Merchant in The One Device. * New York Times Book Review * In terms of breath and depth of research, The One Device is impressive. * Irish Times * A wild ride * San Francisco Chronicle * The One Device is a tour de force. Brian Merchant has dug into the iPhone like no other reporter before him, travelling the world to find the untold stories behind the device's creation and to uncover the very real human costs that come with making the iPhone. Packed with vivid detail, the book carries the reader from one unexpected revelation to the next with a fast-paced edge and heaps of analytical insight. -- Ashlee Vance, New York Times bestselling author of Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future